Blue Cross and Blue Shield Association Trademarks
BLUE HEALTH INTELLIGENCE

BLUE HEALTH INTELLIGENCE

Filed: February 22, 2011
Electronic data collection, data analysis and data submission services for business purposes in the fields of medicine and…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85248690

MYBLUE

MYBLUE

Filed: February 22, 2011
Health care services, namely, wellness programs
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85248699

BLUE

BLUE

Filed: June 15, 2011
Providing on-line information, news and commentary in the field of health and wellness relating to health plans, health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85346475

GEOBLUE EXPLORER

GEOBLUE EXPLORER

Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85383325

GEOBLUE EXPAT

GEOBLUE EXPAT

Filed: July 28, 2011
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85383328

GEOBLUE TRAVELER

GEOBLUE TRAVELER

Filed: July 28, 2011
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85383332

GEOBLUE STUDENT

GEOBLUE STUDENT

Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85383335

GEOBLUE

GEOBLUE

Filed: July 28, 2011
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85383341

BLUE HEALTHSYNC

BLUE HEALTHSYNC

Electronic data collection, data analysis and data submission services for business purposes in the fields of medicine and…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85386883

BLUE

BLUE

Filed: August 4, 2011
Prepaid financing and administration of medical, hospital and related health care services
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85389666

MYBLUE HEALTHY BENEFITS

MYBLUE HEALTHY BENEFITS

Educational services, namely, providing educational programs in the fields of health and wellness, fitness, nutrition, diet…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85395217

BCBS

BCBS

Filed: November 7, 2011
Insurance administration in the field of comprehensive benefit programs, including those rendered through a health maintenance…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85466192

GEOBLUE XPLORER

GEOBLUE XPLORER

Filed: June 22, 2012
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85659243

GEOBLUE VOYAGER

GEOBLUE VOYAGER

Filed: June 22, 2012
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85659256

GEOBLUE TREKKER

GEOBLUE TREKKER

Filed: June 22, 2012
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85659262

GEOBLUE NAVIGATOR

GEOBLUE NAVIGATOR

Filed: July 31, 2012
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85691703

BLUE DISTINCTION TOTAL CARE

BLUE DISTINCTION TOTAL CARE

Filed: December 3, 2012
Assessing healthcare service provider performance; conducting quality measurement, improvement and assurance surveys in…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85793377

GEOBLUE COVER YOUR WORLD

GEOBLUE COVER YOUR WORLD

Filed: January 17, 2013
Prepaid financing and administration of medical, hospital and related health care services, namely, comprehensive health…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85826027

THE POWER OF BLUE CREATING HEALTHIER COMMUNITIES

THE POWER OF BLUE CREATING HEALTHIER COMMUNITIES

Insurance administration in the field of comprehensive benefit programs, including those rendered through a health maintenance…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85826052

BLUE365 BECAUSE HEALTH IS A BIG DEAL

BLUE365 BECAUSE HEALTH IS A BIG DEAL

Filed: January 28, 2013
Administration of a program for enabling participants to obtain discounts on the goods and services of others that promote…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85834348

ASKBLUE MEDICARE SU GUIA DE INFORMACION SOBRE SUS OPCIONES DE SEGURO DE SALUD

ASKBLUE MEDICARE SU GUIA DE INFORMACION SOBRE SUS OPCIONES DE SEGURO DE SALUD

providing online information to customers in selecting health insurance products
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85834352

BECAUSE HEALTH IS A BIG DEAL

BECAUSE HEALTH IS A BIG DEAL

Filed: February 1, 2013
Administration of a program for enabling participants to obtain discounts on the goods and services of others that promote…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85838645

BLUE DISTINCTION CENTER +

BLUE DISTINCTION CENTER +

Filed: March 22, 2013
Conducting business surveys for quality measurement and improvement purposes in hospitals to determine service quality;…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85883709

FEP BLUEDENTAL

FEP BLUEDENTAL

Filed: March 25, 2013
Cost management of the health care benefits plans of others in the field of dental, hospital, home health care, preventive…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85885005

LIVE FEARLESS

LIVE FEARLESS

Filed: April 12, 2013
Insurance administration in the field of comprehensive benefit programs
Owned by: Blue Cross and Blue Shield Association
Serial Number: 85902350

BLUECROSS BLUESHIELD BLUE365

BLUECROSS BLUESHIELD BLUE365

Filed: September 19, 2013
Administration of a program for enabling participants to obtain discounts on the goods and services of others that promote…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86068992

Image Trademark

Image Trademark

Filed: October 2, 2013
Insurance administration in the field of comprehensive benefit programs, including those rendered through a health maintenance…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86080423

BLUE CROSS BLUE SHIELD, THE HEALTH OF AMERICA REPORT

BLUE CROSS BLUE SHIELD, THE HEALTH OF AMERICA REPORT

Filed: January 14, 2015
Downloadable research reports featuring information in the field of healthcare data
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86503846

BLUECROSS BLUESHIELD THE HEALTH OF AMERICA REPORT

BLUECROSS BLUESHIELD THE HEALTH OF AMERICA REPORT

Filed: January 14, 2015
Downloadable research reports featuring information in the field of healthcare data
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86503853

BLUE CROSS BLUE SHIELD AXIS

BLUE CROSS BLUE SHIELD AXIS

Filed: February 11, 2015
Electronic data collection and data analysis services for business purposes in the field of healthcare; business research…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86532219

BLUECROSS BLUESHIELD AXIS

BLUECROSS BLUESHIELD AXIS

Filed: February 11, 2015
Electronic data collection and data analysis services for business purposes in the field of healthcare; business research…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86532226

FAST NETWORK STARSUITE

FAST NETWORK STARSUITE

Filed: May 8, 2015
Computer application software for mobile phones, tablets, desktop computers, laptops namely, software for enabling users…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86623877

FAST NETWORK

FAST NETWORK

Filed: May 8, 2015
Computer application software which enables users to obtain calculations, data, analytics, reports, and information on healthcare…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86623891

EVIDENCE STREET

EVIDENCE STREET

Filed: May 11, 2015
Online subscription platform for the exchange of information related to medical policies, evidence reviews, evaluation tools…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86625676

GEOBLUE STUDENTS

GEOBLUE STUDENTS

Filed: July 30, 2015
Providing health insurance services, products and specialized insurance services for globally mobile individuals, namely…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86709476

BLUE CROSS BLUE SHIELD GLOBAL

BLUE CROSS BLUE SHIELD GLOBAL

Filed: December 2, 2015
Insurance administration and underwriting of medical, hospital and related health care services and benefit programs
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86836557

BCBS GLOBAL

BCBS GLOBAL

Filed: December 2, 2015
Insurance administration and underwriting of medical, hospital and related health care services and benefit programs
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86836575

Image Trademark

Image Trademark

Filed: December 17, 2015
Marketing of medical, dental, vision, and long term care insurance, and prescription drug benefit plans and Medicare benefit…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86852879

Image Trademark

Image Trademark

Filed: December 17, 2015
Marketing of medical, dental, vision, and long term care insurance, and prescription drug benefit plans and Medicare benefit…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86852905

Image Trademark

Image Trademark

Filed: December 17, 2015
Marketing of medical, dental, vision and long term care insurance, prescription drug benefit plans and Medicare benefit…
Owned by: Blue Cross and Blue Shield Association
Serial Number: 86853009