Teachers Insurance and Annuity Association of America Trademarks
TIAA-CREF PLAN OUTCOME ASSESSMENT

TIAA-CREF PLAN OUTCOME ASSESSMENT

Filed: May 9, 2013
Financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 85928120

HR LEADERSHIP EXCHANGE

HR LEADERSHIP EXCHANGE

Filed: August 5, 2013
Education services, namely, providing live and on-line conferences, classes, seminars, and workshops in the field of retirement…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86028374

TIAA TRUST

TIAA TRUST

Filed: August 14, 2013
Banking services; financial services, namely, wealth management services, custodial services, namely, maintaining possession…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86037460

SAVE IT FORWARD

SAVE IT FORWARD

Filed: November 22, 2013
recordkeeping for retirement plans
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86127438

OUTCOMES THAT MATTER

OUTCOMES THAT MATTER

Filed: November 22, 2013
recordkeeping for retirement plans
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86127439

OUTCOMES THAT MATTER

OUTCOMES THAT MATTER

Filed: December 5, 2013
recordkeeping for retirement plans
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86136200

GET CLOSER

GET CLOSER

Filed: March 18, 2014
Educational services, namely, conducting practice management programs for financial advisors featuring relationship building…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86224234

STAY SMART

STAY SMART

Filed: March 23, 2014
financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86229440

GREEN CHOICE

GREEN CHOICE

Financial services, namely, investment management services incorporating environmental, social, and governance factors
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86278489

CREATED TO SERVE. BUILT TO PERFORM.

CREATED TO SERVE. BUILT TO PERFORM.

Filed: June 24, 2014
Underwriting and administering insurance, namely, life and annuities; providing financial services, namely, investment,…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86318344

TIAA CHARITABLE

TIAA CHARITABLE

Filed: July 11, 2014
Charitable services, namely, promoting awareness of charitable giving to the public and encouraging philanthropy and charitable…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86334198

Image Trademark

Image Trademark

Filed: September 16, 2014
Retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86396097

TIAA

TIAA

Filed: September 16, 2014
Retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86396101

Image Trademark

Image Trademark

Filed: September 16, 2014
Retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86396110

TIAA

TIAA

Filed: September 16, 2014
Retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86396114

TIAA BANK

TIAA BANK

Filed: September 23, 2014
Banking services; financial services, namely, wealth management services, custodial services, namely, maintaining possession…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86403125

CREATED TO SERVE. BUILT TO PERFORM.

CREATED TO SERVE. BUILT TO PERFORM.

Filed: September 25, 2014
retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86405599

BE SMART

BE SMART

Financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86480703

GROW SMART

GROW SMART

Filed: December 15, 2014
financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86480707

GIST - GLOBAL INVESTMENT STRATEGY THEMES

GIST - GLOBAL INVESTMENT STRATEGY THEMES

Filed: December 15, 2014
financial services, namely, financial information services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86480875

SMART SERIES

SMART SERIES

financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86486399

BEGIN SMART

BEGIN SMART

Filed: December 19, 2014
financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86486402

GIFT ADVISOR

GIFT ADVISOR

Filed: February 17, 2015
Providing a web-based tool, namely, non-downloadable software to provide hypothetical life income gift options for client…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86536997

K&CO.

K&CO.

Administration, management, and investment of charitable remainder trusts and other planned gifts for nonprofit institutions…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86537534

KASPICK CONNECT

KASPICK CONNECT

Filed: February 17, 2015
Providing financial information via a web site featuring planned gift management data, namely, donor account information…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86537537

KASPICK & COMPANY

KASPICK & COMPANY

Filed: February 17, 2015
Administration, management, and investment of charitable remainder trusts and other planned gifts for nonprofit institutions…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86537538

KASPICK & COMPANY

KASPICK & COMPANY

Filed: February 17, 2015
Administration, management, and investment of charitable remainder trusts and other planned gifts for nonprofit institutions…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86537543

CHURCHILL ASSET MANAGEMENT

CHURCHILL ASSET MANAGEMENT

Financial Services, namely, the provision of debt capital to assist the formation, operation or expansion of middle market…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86617328

TIAA CHARITABLE

TIAA CHARITABLE

Filed: May 12, 2015
Charitable services, namely, promoting awareness of charitable giving to the public and encouraging philanthropy and charitable…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86626764

Image Trademark

Image Trademark

Filed: May 12, 2015
Charitable services, namely, promoting awareness of charitable giving to the public and encouraging philanthropy and charitable…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86626768

TIAA GLOBAL ASSET MANAGEMENT

TIAA GLOBAL ASSET MANAGEMENT

Filed: June 25, 2015
Financial services, namely, investment management services, financial asset management services, funds investment, investment…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86674586

TIAA INVESTMENTS

TIAA INVESTMENTS

Filed: June 25, 2015
Financial services, namely, investment management services, financial asset management services, funds investment, investment…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86674592

TIAA ASSET MANAGEMENT

TIAA ASSET MANAGEMENT

Financial services, namely, investment management services, financial asset management services, funds investment, investment…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86694433

CONSULTEDU

CONSULTEDU

Custom consulting services in the field of human resource initiatives
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86699287

CREATED TO SERVE. BUILT TO PERFORM.

CREATED TO SERVE. BUILT TO PERFORM.

Filed: September 9, 2015
retirement plan recordkeeping services
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86751044

THE GREATER GOOD

THE GREATER GOOD

Filed: November 16, 2015
Underwriting and administering insurance, namely, life, health and annuities; providing financial services, namely, investment…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86820879

MOMENTS THAT MATTER

MOMENTS THAT MATTER

Financial services advice and financial planning tools
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86878574

TIAA GLOBAL REAL ASSETS

TIAA GLOBAL REAL ASSETS

Financial services, namely, investment management services, financial asset management services, funds investment, investment…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86904431

TIAA INSTITUTE

TIAA INSTITUTE

Filed: March 8, 2016
Conducting financial research in relation to higher education, nonprofit and public sectors in order to foster better understanding…
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86932135

TIAA PLAN OUTCOME ASSESSMENT

TIAA PLAN OUTCOME ASSESSMENT

Filed: March 30, 2016
Financial services, namely, providing consultancy and financial information regarding planning for retirement
Owned by: Teachers Insurance and Annuity Association of America
Serial Number: 86958028