Helene Curtis Industries, Inc. Trademarks
TANBARK

TANBARK

Filed: March 14, 1941
[Scalp Stimulant, After Shave Lotion, aNd Eau De]Cologne
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71441545

PLASTI-COOL

PLASTI-COOL

Filed: September 28, 1944
HAIR CURLING RODS ESPECIALLY DESIGNED FOR USE IN COLD PERMANENT WAVING OF HAIR
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71474704

HER EXCELLENCY

HER EXCELLENCY

Filed: November 14, 1947
PERMANENT HAIR WAVING SUPPLIES-NAMELY, SOLUTIONS AND LOTIONS USED IN PERMANENT HAIR WAVING PROCESSES AND SOLD EITHER AS…
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71490324

HELENE CURTIS

HELENE CURTIS

Filed: July 8, 1947
PERMANENT HAIR WAVING APPLIANCES AND ATTACHMENTS THEREFOR-NAMELY, CURLING RODS; SPACER REPLACEMENT RUBBERS; COLD WAVE PROCESSING…
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71528113

MILKY

MILKY

Filed: October 18, 1947
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71538249

STAR MIST

STAR MIST

Filed: January 26, 1950
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71591458

DUCHESS

DUCHESS

Filed: May 1, 1950
HAIR WAVING SOLUTIONS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71596655

SPRAY NET

SPRAY NET

Filed: May 27, 1950
WAVE SETTING LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71598245

BARONESS

BARONESS

Filed: June 27, 1950
COLD PERMANENT HAIR WAVING SOLUTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71599817

REVIVEX

REVIVEX

Filed: January 9, 1952
HAIR CONDITIONER
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71623340

FESTIVAL

FESTIVAL

Filed: June 13, 1952
COLD WAVING LOTION SUITABLE ONLY FOR PROFESSIONAL USE IN BEAUTY PARLORS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71631159

HEAVENLY

HEAVENLY

Filed: December 8, 1954
HAIR WAVING LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 71677941

ENDEN

ENDEN

Filed: January 6, 1956
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72000243

ADJUSTO-MATIC

ADJUSTO-MATIC

Filed: February 23, 1956
HAIR CURLING RODS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72003158

CREST

CREST

Filed: March 15, 1956
HAIR WAVING LOTION SUITABLE ONLY FOR PROFESSIONAL USE IN BEAUTY PARLORS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72004617

IMPERIAL

IMPERIAL

Filed: May 1, 1956
SHAMPOO CONCENTRATE FOR USE IN BEAUTY PARLONS FOR USE IN GIVING HAIR SHAMPOOS ON THE PREMISES
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72007424

FANFARE

FANFARE

Filed: May 16, 1956
COLD WAVE PREPARATIONS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72008385

SIGNET

SIGNET

Filed: May 21, 1956
COLD WAVE LOTIONS
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72008634

SUNSHEEN

SUNSHEEN

Filed: August 29, 1956
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72014803

HER HIGHNESS

HER HIGHNESS

Filed: August 30, 1956
COLD WAVE LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72014859

REVIVEX

REVIVEX

Filed: September 7, 1956
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72015267

WINDSOR

WINDSOR

Filed: September 21, 1956
SHAMPOO CONCENTRATE
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72016105

RIVIERA

RIVIERA

Filed: March 27, 1957
COLOR RINSE FOR THE HAIR
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72027017

SOFT BRILLIANCE

SOFT BRILLIANCE

Filed: May 9, 1957
HAIR WAVING LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72029706

SOFT N' CURLY

SOFT N' CURLY

Filed: September 27, 1957
Hair Spray Set
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72037946

SUE CORY

SUE CORY

Filed: December 16, 1957
Hair Waving Lotion and Hair Waving Lotion Neutralizer
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72042450

GAY TOP

GAY TOP

Filed: January 7, 1958
HAIR DRESSING
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72043527

CLICK

CLICK

Filed: April 4, 1958
COLD WAVE LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72049050

CONTINENTAL

CONTINENTAL

Filed: July 17, 1958
ELECTRICAL HAIR DRYER
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72055457

SHEER BEAUTY

SHEER BEAUTY

Filed: November 3, 1958
WAVING LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72061788

INVITATION

INVITATION

Filed: February 9, 1959
Cold Wave Lotion
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72067318

WHIM

WHIM

Filed: February 20, 1959
Hair Color Spray
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72068119

LOVELY WAY

LOVELY WAY

Filed: March 2, 1959
SHAMPOO FOR HUMAN HAIR
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72068666

SPRINGTIME

SPRINGTIME

Filed: April 23, 1959
Cold Wave Lotion and Neutralizer Suitable Only for Professional Use in Beauty Parlors
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72072114

SOFT N' CURLY

SOFT N' CURLY

Filed: June 5, 1959
SHAMPOO
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72075174

LARK

LARK

Filed: September 1, 1959
ELECTRICALLY OPERATED HAIR DRYER
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72080645

SO FRENCH

SO FRENCH

Filed: September 17, 1959
Waving Lotion
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72081546

PEACHES 'N CREME

PEACHES 'N CREME

Filed: September 17, 1959
Hair Shampoo Sold for Professional Use in Beauty Parlors
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72081547

EVER-PERM

EVER-PERM

Filed: October 28, 1959
Kit Containing a Hair Straightening Material-Namely, Permanent Curl Relaxer Creme Base Scalp Protector, Stabilizer Lotion…
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72084130

BAIN D'OR

BAIN D'OR

Filed: December 30, 1959
MOISTURING LOTION, BATH OIL, SUN BATH LOTION
Owned by: Helene Curtis Industries, Inc.
Serial Number: 72088219