DEJ HOLDINGS, LLC Trademarks
DALE EARNHARDT JR.

DALE EARNHARDT JR.

Filed: June 23, 2000
[ Air fresheners for automobiles ]
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76077198

DALE EARNHARDT JR.

DALE EARNHARDT JR.

Air fresheners for automobiles
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76077199

DALE JR.

DALE JR.

CLOTHING, NAMELY, BABY BIBS NOT OF PAPER, CAPS AND JACKETS RELATING TO THE PROMOTION OF AUTO RACING
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76287878

DMP

DMP

Metal goods, namely, key rings, key chains, key clips, collector tins sold empty, decorative tins sold empty, metal license…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76448109

DIRTY MO' POSSE

DIRTY MO' POSSE

Metal goods, namely, key rings, key chains, key clips, collector tins sold empty, decorative tins sold empty, metal license…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76448110

JR

JR

CLOTHING, NAMELY, DRIVING SUITS, SHIRTS, GOLF SHIRTS, T-SHIRTS, SWEATSHIRTS, LONG-SLEEVE SHIRTS, CAPS, HATS AND DO RAGS
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76629739

JR

JR

METAL GOODS, NAMELY, KEY RINGS, KEY CHAINS, KEY CLIPS, KEY FOBS, KEY STORAGE RACKS, MONEY CLIPS, COLLECTOR TINS, DECORATIVE…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 76629740

JR NATION

JR NATION

Filed: December 20, 2006
clothing, namely, sweatshirts, [ sweat pants, sweat suits, warm-up suits, ] shirts, [ sport shirts, ] golf shirts, t-shirts…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77068174

JUNIOR NATION

JUNIOR NATION

Metal goods, namely, key rings, key chains, key clips, collector tins sold empty, decorative tins sold empty, metal license…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77068197

BIG MO'

BIG MO'

Candy
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77103582

THE DALE JR FOUNDATION

THE DALE JR FOUNDATION

Charitable fund raising
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77137671

JR MOTORSPORTS

JR MOTORSPORTS

CLOTHING, NAMELY, TEE-SHIRTS
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77334403

JR JR MOTORSPORTS

JR JR MOTORSPORTS

Filed: November 20, 2007
DECALS; PENCILS
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77334449

DMP

DMP

Decals
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77474759

JR JR NATION

JR JR NATION

Entertainment services in the nature of participating in professional automobile races and auto racing exhibitions; entertainment…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77486779

JR JR NATION

JR JR NATION

Ornamental novelty pins and clips for clothing; hair scrunchies; shoelaces and decorative ornamental tags for shoelaces
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77486782

DALE JR

DALE JR

Candy; Popped popcorn
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77508490

DALE JR

DALE JR

Air fresheners
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77508512

DALE JR

DALE JR

Air fresheners
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77509115

DALE JR

DALE JR

Candy; Popped popcorn
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77509173

DIRTY MO

DIRTY MO

SUNGLASSES
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77514816

JR

JR

METAL GOODS, NAMELY, KEY RINGS, KEY CHAINS, KEY CLIPS, KEY FOBS, KEY STORAGE RACKS, COLLECTOR TINS, DECORATIVE TINS, LICENSE…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77563949

JR

JR

Clocks; Commemorative coins; Jewelry pins for use on hats; Lapel pins
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77563950

JR

JR

VISOR COVERS FOR CAR VISORS; MOTOR VEHICLE SPLASH GUARDS; MOTOR VEHICLE CUP HOLDERS; AUTOMOTIVE WINDSHIELD SHADE SCREENS…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77563951

JR

JR

PAPER GOODS AND PRINTED MATERIAL, NAMELY, BROCHURES, BOOKS, MAGAZINES, NEWSLETTERS, PAMPHLETS, PROGRAMS AND STATISTICAL…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77563953

JR

JR

NON-METAL KEY RINGS, NON-METAL KEY CHAINS, NON-METAL KEY FOBS, NON-METAL NOVELTY LICENSE PLATES, PLAQUES, SEAT CUSHIONS,…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77563954

JR

JR

HOUSEWARES AND GLASS, NAMELY, SHOT GLASSES, DRINKING GLASSES, CUPS, MUGS AND STEINS; PLATES, COMMEMORATIVE PLATES, COLLECTOR…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564232

JR

JR

Hair clips; Hat pins; Ornamental novelty pins
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564238

JR

JR

Rugs
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564240

JR

JR

TOYS, NAMELY, MINIATURE TRUCKS, AIRPLANES, MOTORCYCLES, BOATS AND ALL-TERRAIN VEHICLES; MINIATURE TOY AUTOMOBILE TRUNKS;…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564242

JR

JR

PROMOTING THE GOODS AND SERVICES OF OTHERS THROUGH THE DISTRIBUTION OF PRINTED MATERIALS AND PERSONAL APPEARANCES
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564243

JR

JR

Entertainment services, namely, participation in professional automobile races and related exhibitions
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564244

DALE EARNHARDT JR

DALE EARNHARDT JR

Floor mats for vehicles
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564262

DALE EARNHARDT JR

DALE EARNHARDT JR

Metal items, namely, collector tin containers sold empty, holiday ornaments not being tree ornaments, and decorative street…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564265

DALE EARNHARDT JR

DALE EARNHARDT JR

computer mouse; computer software, namely, computer automobile race games; computer programs featuring screen savers; decorative…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564277

DALE EARNHARDT JR

DALE EARNHARDT JR

Housewares and glass, namely, drinking glasses, cups and mugs, rubber, plastic, or foam insulating beverage holders, portable…
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564278

DALE EARNHARDT JR

DALE EARNHARDT JR

plastic novelty license plates; injection molded resin figurines
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77564370

JR

JR

Athletic bags
Owned by: DEJ HOLDINGS, LLC
Serial Number: 77674142