The Vanguard Group, Inc. Trademarks
VIS

VIS

Downloadable electronic publications in the nature of newsletters, reports, guides, charts, worksheets, forms, instructional…
Owned by: The Vanguard Group, Inc.
Serial Number: 85702887

VANGUARD INVESTMENT SERVICES

VANGUARD INVESTMENT SERVICES

Downloadable electronic publications in the nature of newsletters, reports, guides, charts, worksheets, forms, instructional…
Owned by: The Vanguard Group, Inc.
Serial Number: 85702923

MY MONEYWHYS

MY MONEYWHYS

Filed: December 11, 2012
Educational services, namely, conducting seminars in live format or by podcast or webcast, in the fields of investing, finance…
Owned by: The Vanguard Group, Inc.
Serial Number: 85800040

LIFE TICKER

LIFE TICKER

Filed: February 18, 2013
Financial services, namely, investment management services, financial planning services, mutual fund investment services…
Owned by: The Vanguard Group, Inc.
Serial Number: 85852518

THE VANGUARD EFFECT

THE VANGUARD EFFECT

Filed: July 12, 2013
Financial services, namely, investment management services, financial planning services, mutual fund investment services…
Owned by: The Vanguard Group, Inc.
Serial Number: 86008860

OUTWARDLY SIMPLE. INWARDLY SOPHISTICATED.

OUTWARDLY SIMPLE. INWARDLY SOPHISTICATED.

Filed: March 3, 2014
Financial services, specifically, mutual fund investment services, and financial planning and portfolio management services…
Owned by: The Vanguard Group, Inc.
Serial Number: 86209016

VANGUARD FAMILY MATTERS

VANGUARD FAMILY MATTERS

Filed: March 3, 2014
Financial services, namely, mutual fund investment services, investment management, asset management, investment advice…
Owned by: The Vanguard Group, Inc.
Serial Number: 86209080

VANGUARD VOICES

VANGUARD VOICES

Financial services, namely, providing investors with financial investment information, analysis and commentary
Owned by: The Vanguard Group, Inc.
Serial Number: 86351100

VANGUARD ADVISOR PORTFOLIO ANALYTICS AND CONSULTING

VANGUARD ADVISOR PORTFOLIO ANALYTICS AND CONSULTING

Filed: November 5, 2014
Financial services, namely investment analysis and consulting services
Owned by: The Vanguard Group, Inc.
Serial Number: 86445117

NEXT DOLLAR

NEXT DOLLAR

computer software; provision of non-downloadable computer software; investment management services; investment advisory…
Owned by: The Vanguard Group, Inc.
Serial Number: 88030258

NEXT BEST DOLLAR

NEXT BEST DOLLAR

computer software; provision of non-downloadable computer software; investment management services; investment advisory…
Owned by: The Vanguard Group, Inc.
Serial Number: 88030271

NEXT BEST DOLLAR ACCUMULATION

NEXT BEST DOLLAR ACCUMULATION

computer software; provision of non-downloadable computer software; investment management services; investment advisory…
Owned by: The Vanguard Group, Inc.
Serial Number: 88030281

NEXT BEST DOLLAR DECUMULATION

NEXT BEST DOLLAR DECUMULATION

computer software; provision of non-downloadable computer software; investment management services; investment advisory…
Owned by: The Vanguard Group, Inc.
Serial Number: 88030296

V

V

Downloadable electronic publications; Downloadable electronic publications, reports, white papers, brochures, manuals, and…
Owned by: The Vanguard Group, Inc.
Serial Number: 88117863

V

V

Downloadable electronic publications; Downloadable electronic publications, reports, white papers, brochures, manuals, and…
Owned by: The Vanguard Group, Inc.
Serial Number: 88117875

V

V

Downloadable electronic publications; Downloadable electronic publications, reports, white papers, brochures, manuals, and…
Owned by: The Vanguard Group, Inc.
Serial Number: 88117939

MY GROUP ECONOMY

MY GROUP ECONOMY

Filed: December 19, 2018
Electronic educational materials, namely, downloadable binders, books, brochures, flyers, newsletters, questionnaires, study…
Owned by: The Vanguard Group, Inc.
Serial Number: 88234698

MY HOME ECONOMY

MY HOME ECONOMY

Electronic educational materials, namely, downloadable binders, books, brochures, flyers, newsletters, questionnaires, study…
Owned by: The Vanguard Group, Inc.
Serial Number: 88234708

VANGUARD PERSONAL INVESTOR

VANGUARD PERSONAL INVESTOR

Filed: December 19, 2018
investment of funds, investment management, financial asset management, wealth management, financial risk assessment, financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 88235085

HOW RADICAL

HOW RADICAL

Filed: May 9, 2019
investment of funds; investment management; financial asset management; wealth management; financial risk assessment; financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 88422799

PLAIN TALK ON INVESTING

PLAIN TALK ON INVESTING

providing podcasts in the field of investing and finance
Owned by: The Vanguard Group, Inc.
Serial Number: 88422828

VFV

VFV

Filed: May 10, 2019
Downloadable computer software for managing and validating investment transactions; downloadable computer software for distribution…
Owned by: The Vanguard Group, Inc.
Serial Number: 88424500

VF(V)

VF(V)

Filed: May 10, 2019
Downloadable computer software for managing and validating investment transactions; downloadable computer software for distribution…
Owned by: The Vanguard Group, Inc.
Serial Number: 88424507

PLAIN TALK

PLAIN TALK

Filed: May 31, 2019
downloadable electronic publications, namely, reports, white papers, brochures, manuals and written presentations, and downloadable…
Owned by: The Vanguard Group, Inc.
Serial Number: 88454007

PLAIN TALK

PLAIN TALK

Downloadable electronic publications, namely, investment guides and prospectuses
Owned by: The Vanguard Group, Inc.
Serial Number: 88454552

BE YOUR BEST FINANCIAL SELF

BE YOUR BEST FINANCIAL SELF

Filed: June 10, 2019
Investment of funds, investment management, financial asset management, wealth management, financial risk assessment, financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 88467109

THE PLANNER AND THE GEEK

THE PLANNER AND THE GEEK

providing downloadable podcasts in the fields of investing, investment management, finance, financial planning, retirement…
Owned by: The Vanguard Group, Inc.
Serial Number: 88467608

BUKU

BUKU

Filed: June 21, 2019
downloadable software featuring instruction and information in the fields of budgeting, financial literacy and money management…
Owned by: The Vanguard Group, Inc.
Serial Number: 88483603

VANGUARD DIGITAL ADVISOR

VANGUARD DIGITAL ADVISOR

Filed: August 12, 2019
downloadable computer software for use in providing financial analysis and advice, for use in online trading of securities…
Owned by: The Vanguard Group, Inc.
Serial Number: 88575269

THE VANGUARD INVESTOR

THE VANGUARD INVESTOR

Filed: October 4, 2019
Providing online newsletters in the fields of finance, financial investments, and retirement planning
Owned by: The Vanguard Group, Inc.
Serial Number: 88642708

ADVISOR'S ALPHA

ADVISOR'S ALPHA

Filed: October 29, 2019
downloadable electronic publications in the nature of newsletters, reports, guides, charts, educational materials, presentations…
Owned by: The Vanguard Group, Inc.
Serial Number: 88672926

ADVISOR'S ALPHA

ADVISOR'S ALPHA

Filed: December 6, 2019
Printed publications, namely, reports, white papers, brochures, manuals, and written presentations in the fields of investing…
Owned by: The Vanguard Group, Inc.
Serial Number: 88717742

VF(V)

VF(V)

Filed: February 13, 2020
Downloadable computer software for managing and validating investment transactions; downloadable computer software for distribution…
Owned by: The Vanguard Group, Inc.
Serial Number: 88795733

VF(V)

VF(V)

Filed: February 13, 2020
Downloadable computer software for managing and validating investment transactions; downloadable computer software for distribution…
Owned by: The Vanguard Group, Inc.
Serial Number: 88795735

VANGUARD FINTECH VENTURES

VANGUARD FINTECH VENTURES

Filed: February 13, 2020
Downloadable computer software for managing and validating investment transactions; downloadable computer software for distribution…
Owned by: The Vanguard Group, Inc.
Serial Number: 88795741

FINQUIRY

FINQUIRY

Filed: February 24, 2020
Downloadable computer software for providing end users with the ability to access investment, asset management, financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 88808755

V

V

Downloadable electronic publications, namely, reports, white papers, brochures, manuals, and written presentations in the…
Owned by: The Vanguard Group, Inc.
Serial Number: 88975241

VANGUARD DIGITAL ADVISOR

VANGUARD DIGITAL ADVISOR

Filed: August 12, 2019
investment of funds; investment management; financial asset management; wealth management; financial risk assessment; financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 88977882

THE VALUE OF OWNERSHIP

THE VALUE OF OWNERSHIP

Filed: August 25, 2020
Financial custody services, namely, maintaining financial assets for others for financial management purposes; actuarial…
Owned by: The Vanguard Group, Inc.
Serial Number: 90136773

#FANGUARD

#FANGUARD

Filed: September 1, 2020
investment of funds; investment management; financial asset management; wealth management; financial risk assessment; financial…
Owned by: The Vanguard Group, Inc.
Serial Number: 90151516