State Farm Mutual Automobile Insurance Company Trademarks
BETTER STATE CREW

BETTER STATE CREW

Filed: May 3, 2013
Insurance underwriting services in the fields of auto, home, health, life, and fire; providing banking services; mutual…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 85922987

2N2

2N2

Filed: May 17, 2013
Promoting public awareness of the importance of automobile and teen driver safety
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 85935340

RIGHTLANE

RIGHTLANE

Filed: July 19, 2013
Downloadable software in the nature of a mobile application that collects, stores, and displays data pertaining to the location…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86015128

PAYOFF PROTECTOR

PAYOFF PROTECTOR

Filed: August 1, 2013
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86025950

SAFETY SAVINGS

SAFETY SAVINGS

Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86026247

STATE FARM CENTER STAR THEATRE

STATE FARM CENTER STAR THEATRE

Filed: November 21, 2013
Arena services, namely, providing general purpose facilities for sports, concerts, conventions and exhibitions
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86125707

STATE FARM FEDERAL CREDITUNION

STATE FARM FEDERAL CREDITUNION

Filed: December 23, 2013
Credit Union Services
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86150913

STATE FARM FEDERAL CREDIT UNION

STATE FARM FEDERAL CREDIT UNION

Filed: December 23, 2013
Credit Union Services
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86151409

5 WILL DRIVE

5 WILL DRIVE

Filed: March 26, 2014
Promoting public awareness of the importance of automobile and teen driver safety
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86232600

BORN TO ASSIST

BORN TO ASSIST

Filed: March 28, 2014
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86235545

WORN TO ASSIST

WORN TO ASSIST

Filed: April 4, 2014
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86242878

STATE FARM NEIGHBORHOOD SESSIONS

STATE FARM NEIGHBORHOOD SESSIONS

Filed: May 21, 2014
Charitable fundraising services by means of musical concerts
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86287375

STATE FARM NEIGHBORHOOD SESSIONS

STATE FARM NEIGHBORHOOD SESSIONS

Filed: May 21, 2014
Entertainment, namely, organizing and producing musical events
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86287415

STATE FARM NEIGHBORHOOD SESSIONS

STATE FARM NEIGHBORHOOD SESSIONS

Filed: May 21, 2014
Charitable fundraising services by means of musical concerts
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86287542

STATE FARM NEIGHBORHOOD SESSIONS

STATE FARM NEIGHBORHOOD SESSIONS

Filed: June 2, 2014
Entertainment, namely, organizing and producing musical events
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86297537

STATE FARM NEIGHBORHOOD SESSIONS

STATE FARM NEIGHBORHOOD SESSIONS

Filed: June 2, 2014
Charitable fundraising services by means of musical concerts
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86297575

2N

2N

Filed: June 6, 2014
Promoting public awareness of the importance of automobile and teen driver safety
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86302474

BORROW BETTER BANKING.

BORROW BETTER BANKING.

Filed: June 27, 2014
Providing banking and financing services to others
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86322307

CARCAPTURE

CARCAPTURE

Filed: September 30, 2014
Downloadable software in the nature of a mobile application that allows a user to enter a vehicle's make, model and year…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86409796

CARCAPTURE

CARCAPTURE

Filed: September 30, 2014
Insurance underwriting services in the fields of automobile insurance; providing banking services
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86409903

STATE FARM LOYALTY REWARDS

STATE FARM LOYALTY REWARDS

Filed: March 13, 2015
Promoting the sale of credit card accounts through the administration of an incentive award program
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86563475

IT PAYS TO DOUBLE CHECK

IT PAYS TO DOUBLE CHECK

Filed: August 10, 2015
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86719909

GROWTH PLUS VARIABLE ANNUITY

GROWTH PLUS VARIABLE ANNUITY

Underwriting, issuance and administration of annuities
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86759957

INSTANT ANSWER TERM INSURANCE

INSTANT ANSWER TERM INSURANCE

Filed: September 17, 2015
Insurance services, namely, underwriting, issuance and administration of term life insurance
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86760038

SIMPLE INSIGHTS

SIMPLE INSIGHTS

Filed: January 6, 2016
Providing an interactive website featuring advice and information on auto, home, health, life and fire insurance, finances…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86867508

EXIST TO ASSIST

EXIST TO ASSIST

Filed: January 28, 2016
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86889533

HERE TO HELP LIFE GO RIGHT.

HERE TO HELP LIFE GO RIGHT.

Filed: April 13, 2016
Underwriting auto, homeowners, life and fire insurance; servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 86974197

EVERY CUSTOMER, EVERY INTERACTION, EVERY DAY

EVERY CUSTOMER, EVERY INTERACTION, EVERY DAY

Filed: May 13, 2016
Insurance underwriting services in the fields of auto, home, health, life, and fire; providing banking services; mutual…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87036490

MOVING MADE SIMPLE

MOVING MADE SIMPLE

Filed: August 25, 2016
Real estate agent and mortgage provider referrals; providing an incentive award program to promote the services of real…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87151060

PROTECT, THEN INVEST.

PROTECT, THEN INVEST.

Filed: October 13, 2016
Underwriting [ auto, homeowners, ] life [ and fire ] insurance ; servicing, namely, insurance administration in the fields…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87202562

STATE FARM EDUCATION ASSIST

STATE FARM EDUCATION ASSIST

Filed: October 29, 2016
Philanthropic services, namely, financial endowment of educational institutions and non-profit organizations; providing…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87220159

NEIGHBORHOOD OF GOOD

NEIGHBORHOOD OF GOOD

Filed: November 15, 2016
Charitable fundraising services; Philanthropic services, namely, financial endowment of educational institutions and non…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87236812

SIMPLE INSIGHTS

SIMPLE INSIGHTS

Filed: November 15, 2016
Providing an interactive website featuring advice and information on car and home maintenance
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87236879

SIMPLE INSIGHTS

SIMPLE INSIGHTS

Filed: November 15, 2016
Providing an interactive website featuring advice and information on auto safety
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87236895

LEARNING & LEADING PROGRAM

LEARNING & LEADING PROGRAM

Educational Services, namely, providing internships in the field of insurance and financial services
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87271111

STATE FARM

STATE FARM

Filed: March 14, 2017
Underwriting auto, homeowners, life and fire insurance; Servicing, namely, insurance administration in the fields of auto…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87370118

NEIGHBORHOODOFGOOD.COM

NEIGHBORHOODOFGOOD.COM

Filed: April 21, 2017
Charitable fundraising services; Philanthropic services, namely, financial endowment of educational institutions and non…
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87419776

GUARANTEED INCOME NOW

GUARANTEED INCOME NOW

Underwriting, Issuance and Administration of Annuities
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87724939

GUARANTEED INCOME LATER

GUARANTEED INCOME LATER

Underwriting, Issuance and Administration of Annuities
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 87726147

STATE FARM ARENA

STATE FARM ARENA

Filed: August 30, 2018
Arena services, namely, providing facilities for sporting events, entertainment events, conventions, and exhibitions
Owned by: State Farm Mutual Automobile Insurance Company
Serial Number: 88099694