MARS, INCORPORATED Trademarks
TORRID ZONE

TORRID ZONE

Filed: October 23, 1944
CANDY BARS
Owned by: MARS, INCORPORATED
Serial Number: 71475624

NUTRO THE DIFFERENCE IS NUTRITION

NUTRO THE DIFFERENCE IS NUTRITION

Filed: January 23, 1976
[ CALCIUM TABLETS, DI-CALCIUM PHOSPHATE, TRI-CALCIUM PHOSPHATE, VITAMIN D WAFERS, VITAMIN-MINERAL POWDER AND TABLETS, COD…
Owned by: MARS, INCORPORATED
Serial Number: 73075077

IAMS MINI CHUNKS

IAMS MINI CHUNKS

Filed: December 17, 1979
Food-Stuffs for Animals
Owned by: MARS, INCORPORATED
Serial Number: 73243161

Image Trademark

Image Trademark

Filed: December 17, 1979
FOOD-STUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73243163

IAMS CHUNKS

IAMS CHUNKS

Filed: December 17, 1979
FOODSTUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73243295

IAMS

IAMS

Filed: September 15, 1983
Foodstuffs for Animals
Owned by: MARS, INCORPORATED
Serial Number: 73443939

IAMS

IAMS

Filed: August 19, 1985
FOODSTUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73554086

IAMS KITTEN FOOD

IAMS KITTEN FOOD

Filed: August 11, 1986
FOODSTUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73614000

IAMS LESS ACTIVE

IAMS LESS ACTIVE

Filed: May 12, 1988
FOODSTUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73728076

THE BEST YOU CAN DO

THE BEST YOU CAN DO

Filed: May 25, 1989
FOODSTUFFS FOR ANIMALS
Owned by: MARS, INCORPORATED
Serial Number: 73802319

MAX

MAX

Filed: October 4, 1991
pet food; namely, cat and dog food
Owned by: MARS, INCORPORATED
Serial Number: 74210231

CALIFORNIA NATURAL

CALIFORNIA NATURAL

Filed: July 22, 1992
dog food and cat food, excluding pet beverages, sold exclusively through specialty feed and pet stores
Owned by: MARS, INCORPORATED
Serial Number: 74297510

FOOD FOR THOUGHT

FOOD FOR THOUGHT

Filed: December 23, 1992
publications in the nature of newsletters regarding pets and pet nutrition
Owned by: MARS, INCORPORATED
Serial Number: 74342817

INNOVA

INNOVA

Filed: August 30, 1993
pet food; namely, dog food and cat food
Owned by: MARS, INCORPORATED
Serial Number: 74429464

IAMS COMPANY

IAMS COMPANY

Filed: October 12, 1994
foodstuff for animals
Owned by: MARS, INCORPORATED
Serial Number: 74584622

FLAVORMAX

FLAVORMAX

Filed: April 15, 1996
pet food
Owned by: MARS, INCORPORATED
Serial Number: 75088121

NUTRO

NUTRO

Filed: October 22, 1996
pet food, namely, dog food, cat food and edible treats for dogs and for cats
Owned by: MARS, INCORPORATED
Serial Number: 75185527

YOUR NEW CAT

YOUR NEW CAT

Filed: April 29, 1997
periodical publications, namely, magazines concerning pets, pet care and pet nutrition
Owned by: MARS, INCORPORATED
Serial Number: 75283211

YOUR NEW DOG

YOUR NEW DOG

Filed: April 29, 1997
periodical publications, namely, magazines concerning pets, pet care and pet nutrition
Owned by: MARS, INCORPORATED
Serial Number: 75283213

FRIENDS FOR LIFE

FRIENDS FOR LIFE

Filed: May 12, 1997
[ newsletter columns concerning the adoption of stray or abandoned pets, and magazines on the subjects of pet adoption,…
Owned by: MARS, INCORPORATED
Serial Number: 75289725

MODERATE PH/O

MODERATE PH/O

Filed: August 14, 1997
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75341183

LOW PH/S

LOW PH/S

Filed: August 14, 1997
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75341184

RESPONSE

RESPONSE

Filed: November 3, 1997
foodstuffs for household pets
Owned by: MARS, INCORPORATED
Serial Number: 75383868

GOOD FOR LIFE

GOOD FOR LIFE

Filed: July 13, 1998
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75518081

MAXIMUM-CALORIE

MAXIMUM-CALORIE

Filed: November 9, 1998
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75585043

LOW-RESIDUE

LOW-RESIDUE

Filed: November 9, 1998
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75585045

GREENIES

GREENIES

Filed: March 25, 1999
pet food
Owned by: MARS, INCORPORATED
Serial Number: 75667203

MULTI STAGE RENAL

MULTI STAGE RENAL

Filed: April 28, 1999
foodstuffs for animals
Owned by: MARS, INCORPORATED
Serial Number: 75692712

NATURAL CHOICE

NATURAL CHOICE

Filed: April 29, 1999
pet food, namely cat and dog food
Owned by: MARS, INCORPORATED
Serial Number: 75694901

CONTROLLED-GROWTH FORMULA

CONTROLLED-GROWTH FORMULA

Filed: June 18, 1999
pet food
Owned by: MARS, INCORPORATED
Serial Number: 75732092

KARMA

KARMA

Filed: October 27, 1999
Pet food
Owned by: MARS, INCORPORATED
Serial Number: 75833381

Image Trademark

Image Trademark

Filed: May 11, 2000
pet food
Owned by: MARS, INCORPORATED
Serial Number: 76045608

THE ORIGINAL SMART-TREAT

THE ORIGINAL SMART-TREAT

Filed: May 11, 2000
pet food
Owned by: MARS, INCORPORATED
Serial Number: 76045609

HEALTHWISE

HEALTHWISE

Filed: September 22, 2000
DOG FOOD AND CAT FOOD
Owned by: MARS, INCORPORATED
Serial Number: 76133530

KLIX

KLIX

Individual portions of dehydrated soup and non-dairy creamer contained in plastic cups, sold in vending machines;
Owned by: MARS, INCORPORATED
Serial Number: 76360988

GREENIES

GREENIES

Filed: June 27, 2002
pet food
Owned by: MARS, INCORPORATED
Serial Number: 76425443

Image Trademark

Image Trademark

Dog treats
Owned by: MARS, INCORPORATED
Serial Number: 76432202

SEASON'S GREENIES

SEASON'S GREENIES

Filed: September 13, 2002
PET FOOD AND PET TREATS
Owned by: MARS, INCORPORATED
Serial Number: 76449273

NUTRO ULTRA

NUTRO ULTRA

pet food, namely dog and cat food
Owned by: MARS, INCORPORATED
Serial Number: 76643838

SENIOR SUPPORT SYSTEM

SENIOR SUPPORT SYSTEM

pet food, namely, dog
Owned by: MARS, INCORPORATED
Serial Number: 76650978