HY-VEE, INC. Trademarks
A HELPFUL SMILE IN EVERY AISLE

A HELPFUL SMILE IN EVERY AISLE

Filed: May 19, 1971
RETAIL SUPER MARKET STORE SERVICES
Owned by: HY-VEE, INC.
Serial Number: 72392524

DRUG TOWN

DRUG TOWN

Filed: May 26, 1982
Retail Drug Store Services
Owned by: HY-VEE, INC.
Serial Number: 73366545

HY-VEE BLUE RIBBON MEATS

HY-VEE BLUE RIBBON MEATS

Filed: April 16, 1990
packaged fresh meat
Owned by: HY-VEE, INC.
Serial Number: 74049594

PILLOW SOFT

PILLOW SOFT

Filed: December 10, 1993
toilet tissue, facial tissue and paper towels
Owned by: HY-VEE, INC.
Serial Number: 74468549

HY-VEE

HY-VEE

Filed: July 3, 1995
sugar and croutons
Owned by: HY-VEE, INC.
Serial Number: 74696842

HY-VEE

HY-VEE

Filed: September 5, 1995
dry cleaning services
Owned by: HY-VEE, INC.
Serial Number: 74724632

BEST OF FRESH

BEST OF FRESH

Filed: September 13, 1995
meat
Owned by: HY-VEE, INC.
Serial Number: 74728566

DRUGTOWN

DRUGTOWN

Filed: November 24, 1995
retail drug store services
Owned by: HY-VEE, INC.
Serial Number: 75023854

IT'S BETTER BEEF. YOU BE THE JUDGE.

IT'S BETTER BEEF. YOU BE THE JUDGE.

Filed: December 5, 1995
retail store services in the field of beef
Owned by: HY-VEE, INC.
Serial Number: 75027324

V'S KITCHEN

V'S KITCHEN

Filed: February 26, 1996
restaurant services provided in a section of a supermarket
Owned by: HY-VEE, INC.
Serial Number: 75062847

TENDRRR LOIN

TENDRRR LOIN

Filed: February 26, 1996
retail store services in the field of pork loins
Owned by: HY-VEE, INC.
Serial Number: 75063769

IF YOU CAN'T TELL THE DIFFERENCE, WHY PAY THE DIFFERENCE

IF YOU CAN'T TELL THE DIFFERENCE, WHY PAY THE DIFFERENCE

Filed: March 11, 1996
super market services
Owned by: HY-VEE, INC.
Serial Number: 75070125

SNACK IN THE BOX

SNACK IN THE BOX

Filed: March 11, 1996
luncheon meats, hot dog, hamburger
Owned by: HY-VEE, INC.
Serial Number: 75070270

V'S MEXICAN EXPRESS

V'S MEXICAN EXPRESS

Filed: March 18, 1996
restaurant services provided in a section of a supermarket
Owned by: HY-VEE, INC.
Serial Number: 75073672

V'S ITALIAN EXPRESS

V'S ITALIAN EXPRESS

Filed: March 18, 1996
restaurant services provided in a section of a supermarket
Owned by: HY-VEE, INC.
Serial Number: 75073673

V'S SALAD EXPRESS

V'S SALAD EXPRESS

Filed: March 18, 1996
restaurant services provided in a section of a supermarket
Owned by: HY-VEE, INC.
Serial Number: 75073674

V'S CHINESE EXPRESS

V'S CHINESE EXPRESS

Filed: March 18, 1996
restaurant services provided in a section of a supermarket
Owned by: HY-VEE, INC.
Serial Number: 75074482

CHATEAU ST. ANGELO

CHATEAU ST. ANGELO

Filed: April 8, 1996
wines
Owned by: HY-VEE, INC.
Serial Number: 75085193

RX DRUGTOWN

RX DRUGTOWN

Filed: May 16, 1996
retail drug store services
Owned by: HY-VEE, INC.
Serial Number: 75105187

HY-VEE REGAL

HY-VEE REGAL

Filed: May 16, 1996
beer
Owned by: HY-VEE, INC.
Serial Number: 75105188

DRUGTOWN

DRUGTOWN

Filed: May 17, 1996
retail drug store services
Owned by: HY-VEE, INC.
Serial Number: 75105817

WINDWARD

WINDWARD

Filed: July 22, 1996
West Indies white rum
Owned by: HY-VEE, INC.
Serial Number: 75137111

REDMOND

REDMOND

Filed: July 22, 1996
blended whiskey
Owned by: HY-VEE, INC.
Serial Number: 75137112

LORD ISAACS

LORD ISAACS

Filed: July 22, 1996
London dry gin
Owned by: HY-VEE, INC.
Serial Number: 75137113

NOVIKOV

NOVIKOV

Filed: July 22, 1996
vodka
Owned by: HY-VEE, INC.
Serial Number: 75137538

WINNER'S CIRCLE

WINNER'S CIRCLE

Filed: July 22, 1996
straight Kentucky bourbon
Owned by: HY-VEE, INC.
Serial Number: 75137905

COLLINS BLACK

COLLINS BLACK

Filed: July 22, 1996
blended Canadian whiskey
Owned by: HY-VEE, INC.
Serial Number: 75137908

ANGUS MACBRIDE

ANGUS MACBRIDE

Filed: July 22, 1996
blended Scotch
Owned by: HY-VEE, INC.
Serial Number: 75138001

THIRSTY GIANT

THIRSTY GIANT

Filed: August 15, 1996
decorated paper towels
Owned by: HY-VEE, INC.
Serial Number: 75150297

POP-FRESH

POP-FRESH

Filed: January 13, 1997
popped popcorn
Owned by: HY-VEE, INC.
Serial Number: 75224406

TWO RIVERS

TWO RIVERS

Filed: March 3, 1997
bakery goods
Owned by: HY-VEE, INC.
Serial Number: 75249841

JUICE SPLASH

JUICE SPLASH

Filed: April 17, 1997
natural and artificially flavored fruit drinks
Owned by: HY-VEE, INC.
Serial Number: 75276320

HY-VEE SPLASH

HY-VEE SPLASH

Filed: April 17, 1997
instant powdered soft drink mix
Owned by: HY-VEE, INC.
Serial Number: 75276325

HY VALUE

HY VALUE

Filed: April 21, 1997
discount shopping card services for supermarket and drug store customers
Owned by: HY-VEE, INC.
Serial Number: 75277607

SOFT ESSENTIALS

SOFT ESSENTIALS

Filed: April 22, 1997
facial tissue
Owned by: HY-VEE, INC.
Serial Number: 75278978

HY-VEE FRESH HOME MEALS

HY-VEE FRESH HOME MEALS

Filed: April 24, 1997
packaged meals consisting primarily of meat and vegetables sold at supermarkets for off premise consumption
Owned by: HY-VEE, INC.
Serial Number: 75280582

SNACK-IN-A-BOX

SNACK-IN-A-BOX

Filed: May 27, 1997
luncheon meats, hot dogs, turkey breasts and hamburgers
Owned by: HY-VEE, INC.
Serial Number: 75297913

1938

1938

Filed: June 6, 1997
retail supermarket and drug store services
Owned by: HY-VEE, INC.
Serial Number: 75304969

MIDWEST COUNTRY FARE

MIDWEST COUNTRY FARE

Filed: June 6, 1997
retail supermarket and drug store services
Owned by: HY-VEE, INC.
Serial Number: 75304984

SPARKLY CLEAN

SPARKLY CLEAN

Filed: June 9, 1997
dishwasher soap
Owned by: HY-VEE, INC.
Serial Number: 75306093