HEARST CORPORATION, THE Trademarks
BELIEVE IT!

BELIEVE IT!

Filed: October 13, 1994
promoting the sale of goods and services of others (excluding cars, light duty trucks, heavy truck trucks and other land…
Owned by: HEARST CORPORATION, THE
Serial Number: 74585451

POPULAR MECHANICS CARSMART

POPULAR MECHANICS CARSMART

Filed: October 17, 1994
magazine devoted to automobile-related topics
Owned by: HEARST CORPORATION, THE
Serial Number: 74586577

SAVERS DIRECT

SAVERS DIRECT

Filed: October 20, 1994
advertising supplement to a daily newspaper
Owned by: HEARST CORPORATION, THE
Serial Number: 74587665

HOMEARTS

HOMEARTS

Filed: October 25, 1994
computer programs and pre-recorded compact disks, both read-only and interactive, featuring content about nutrition, health…
Owned by: HEARST CORPORATION, THE
Serial Number: 74590566

HOW DO THEY BUILD?

HOW DO THEY BUILD?

Filed: November 18, 1994
series of video cassettes, CD-ROMs, CD-Is and audio cassettes on the topic of the construction of structures and vehicles…
Owned by: HEARST CORPORATION, THE
Serial Number: 74600517

POPULAR MECHANICS

POPULAR MECHANICS

Filed: November 18, 1994
shirts
Owned by: HEARST CORPORATION, THE
Serial Number: 74600521

MEXICO EXPRESS

MEXICO EXPRESS

Filed: November 28, 1994
direct mail advertisement for others between the United States and Mexico
Owned by: HEARST CORPORATION, THE
Serial Number: 74603876

COSMOPOLITAN CATALOG

COSMOPOLITAN CATALOG

Filed: December 6, 1994
mail order catalog services in the field of apparel and fashion accessories
Owned by: HEARST CORPORATION, THE
Serial Number: 74607693

THE MULTIMEDIA NEWSSTAND

THE MULTIMEDIA NEWSSTAND

Filed: January 6, 1995
retail store services, available through computer communications, featuring magazine subscriptions; pre-recorded video compact…
Owned by: HEARST CORPORATION, THE
Serial Number: 74618740

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: January 10, 1995
furniture
Owned by: HEARST CORPORATION, THE
Serial Number: 74619781

HOUSTON CHRONICLE APARTMENT MAGAZINE

HOUSTON CHRONICLE APARTMENT MAGAZINE

Filed: January 20, 1995
magazine containing advertisements of apartments for lease
Owned by: HEARST CORPORATION, THE
Serial Number: 74623660

ZEST

ZEST

Filed: January 23, 1995
magazine published annually and/or at other intervals dealing with health and beauty
Owned by: HEARST CORPORATION, THE
Serial Number: 74624101

VARGA GIRL

VARGA GIRL

Filed: January 23, 1995
watches
Owned by: HEARST CORPORATION, THE
Serial Number: 74624102

EZ AD

EZ AD

Filed: February 1, 1995
placing and preparing classified real estate ads for others
Owned by: HEARST CORPORATION, THE
Serial Number: 74628346

EASY AD

EASY AD

Filed: February 1, 1995
placing and preparing classified real estate ads for others
Owned by: HEARST CORPORATION, THE
Serial Number: 74628347

VICTORIA MAGAZINE

VICTORIA MAGAZINE

Filed: February 6, 1995
wall coverings and wallpaper
Owned by: HEARST CORPORATION, THE
Serial Number: 74630029

VICTORIA

VICTORIA

Filed: February 6, 1995
stained glass collectables, decorations and ornaments
Owned by: HEARST CORPORATION, THE
Serial Number: 74630031

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: February 6, 1995
eyeglasses and sunglasses
Owned by: HEARST CORPORATION, THE
Serial Number: 74630034

SPORTS AFIELD

SPORTS AFIELD

Filed: February 6, 1995
watches
Owned by: HEARST CORPORATION, THE
Serial Number: 74630035

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: February 6, 1995
children's toys, namely board games, dolls, trucks, construction sets and jigsaw puzzles
Owned by: HEARST CORPORATION, THE
Serial Number: 74630037

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: February 6, 1995
draperies, bath linen, bed linen, shower curtains
Owned by: HEARST CORPORATION, THE
Serial Number: 74630040

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: February 6, 1995
cutlery and flatware, namely spoons, forks, and knives
Owned by: HEARST CORPORATION, THE
Serial Number: 74630047

GOOD HOUSEKEEPING

GOOD HOUSEKEEPING

Filed: February 6, 1995
leather and imitation leather handbags, wallets, and travel bags
Owned by: HEARST CORPORATION, THE
Serial Number: 74630049

Image Trademark

Image Trademark

Filed: February 9, 1995
mail order catalog services in the field of apparel and fashion accessories
Owned by: HEARST CORPORATION, THE
Serial Number: 74631962

THE VARGA GIRLS

THE VARGA GIRLS

Filed: February 22, 1995
golf balls
Owned by: HEARST CORPORATION, THE
Serial Number: 74637030

ESQUIRE

ESQUIRE

Filed: February 27, 1995
cigarette lighters not of precious metal
Owned by: HEARST CORPORATION, THE
Serial Number: 74638778

COSMOPOLITAN

COSMOPOLITAN

Filed: March 2, 1995
hair brushes and combs
Owned by: HEARST CORPORATION, THE
Serial Number: 74640814

VICTORIA PRIVATE COLLECTION

VICTORIA PRIVATE COLLECTION

Filed: March 16, 1995
mail order catalog services in the field of apparel and fashion accessories
Owned by: HEARST CORPORATION, THE
Serial Number: 74647797

VICTORIA FAVORITE THINGS

VICTORIA FAVORITE THINGS

Filed: March 16, 1995
mail order catalog services in the field of apparel and fashion accessories
Owned by: HEARST CORPORATION, THE
Serial Number: 74647798

ESQUIRE

ESQUIRE

Filed: March 24, 1995
cologne and shaving cream
Owned by: HEARST CORPORATION, THE
Serial Number: 74651503

KRAZY KAT

KRAZY KAT

Filed: March 24, 1995
entertainment services in the nature of a series of entertainment and educational television programs featuring animated…
Owned by: HEARST CORPORATION, THE
Serial Number: 74651505

SEAN ONE

SEAN ONE

Filed: March 22, 1995
toys, namely toy action figures
Owned by: HEARST CORPORATION, THE
Serial Number: 74653114

COSMOPOLITAN

COSMOPOLITAN

Filed: April 10, 1995
dolls and children's play cosmetics
Owned by: HEARST CORPORATION, THE
Serial Number: 74658266

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
computer programs and accompanying manuals sold as a unit
Owned by: HEARST CORPORATION, THE
Serial Number: 74662012

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
dissemination of advertising for others via an on-line electronic communications network; business information provided…
Owned by: HEARST CORPORATION, THE
Serial Number: 74662013

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
real estate, financial and insurance information provided via an on-line electronic communications network
Owned by: HEARST CORPORATION, THE
Serial Number: 74662014

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
electronic mail and bulletin board services provided via an on-line electronic communications network
Owned by: HEARST CORPORATION, THE
Serial Number: 74662015

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
travel and geographic information and travel reservations provided via an on-line electronic communications network
Owned by: HEARST CORPORATION, THE
Serial Number: 74662016

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
sports, entertainment and cultural activities information and reservations provided via an on-line electronic communications…
Owned by: HEARST CORPORATION, THE
Serial Number: 74662017

HOUSTON ON-LINE

HOUSTON ON-LINE

Filed: April 17, 1995
news information provided via an on-line electronic communications network; restaurant and temporary housing accommodations…
Owned by: HEARST CORPORATION, THE
Serial Number: 74662018