The mark consists of a word mark used in connection with a line of reusable menstrual hygiene products handcrafted by women survivors of human trafficking, and in connection with the associated social enterprise, livelihood empowerment, and menstrual health awareness services operated under that brand identity. The mark captures the dual purpose of the brand: setting women free from poverty and exploitation through employment, and setting women and girls free from menstrual poverty through access to sustainable hygiene products. The mark is used in standard character form. No particular font, style, color, or design is claimed as a feature of the mark at this filing — protection is sought for the words SET FREE in any form.