The mark consists of This logo is an artistic version of the letter R, representing our service of offering a ride. It's related to rideshare and carpool, so The R itself is in color Orange, then the spaces are transparent or can be white or black depends on the background. In this image, the background is white, so the gaps are white. But the logo itself is just orange. The additional shapes just represent the movement of cars, it's similar to an arrow too, claiming that the ride can you where you need to be with safety, speed, and ease.