credit union services; banking services; checking account services; savings account services; online banking services; credit card transaction processing services; issuing of credit cards; debit card transaction processing services; issuing of debit cards; consumer and commercial lending services; mortgage and home equity lending services; construction loan services; auto loan services; student loan services; individual retirement account services; administration of health savings accounts; financial advice and consultancy services; financial planning for retirement; financial investment brokerage services; life insurance brokerage services; and providing information in the field of personal finance

educational services, namely, providing seminars in the fields of finance, financial planning, investments, insurance, educational savings, and buying and selling real estate; entertainment in the nature of conducting competitions for entertainment purposes among families to improve their financial condition