Providing a web hosting platform for providing online promotional rewards programs that allow users to earn incentive points based on engagement with digital advertising, streaming content, and watch-time with streaming platforms, redeemable for third-party gift cards.; Platform as a service (PAAS) featuring computer software platforms for providing online promotional rewards programs that allow users to earn incentive points based on engagement with digital advertising, streaming content, and watch-time with streaming platforms, redeemable for third-party gift cards.; Hosting of computer platforms; Providing a website featuring resources, namely, non-downloadable software for digital advertising and promotional content, redeemable for third-party gift cards;Online promotional rewards allowing users to earn points for watching digital advertising and promotional content, redeemable for third-party gift cards.; Providing subscription-based temporary use of on-line non-downloadable software for providing online promotional rewards programs that allow users to earn incentive points based on engagement with digital advertising, streaming content, and watch-time with streaming platforms, redeemable for third-party gift cards.; Providing on-line non-downloadable software for providing online promotional rewards programs that allow users to earn incentive points based on engagement with digital advertising, streaming content, and watch-time with streaming platforms, redeemable for third-party gift cards.