The mark consists of The mark consists of the stylized wording “PUGD” in bold, black uppercase letters. The letter “U” features an upward-pointing black arrow integrated into its design. The letter “D” incorporates a rightward-pointing black arrow forming part of its lower curve. Above the wording “PUGD” is a design element consisting of two curved shapes resembling stylized flames or abstract swooshes: the larger shape is black and curves upward to the right, while the smaller inner shape is red and curves upward to the left. Below the wording “PUGD” appears the word “BRAND” in smaller, black uppercase letters in a serif font. The color red appears only in the inner flame-like design, and the color black appears in the text and other design elements.