SMART PLAY - Trademark Details
Status: 630 - New Application - Record Initialized Not Assigned To Examiner
Serial Number
99541880
Word Mark
SMART PLAY
Status
630 - New Application - Record Initialized Not Assigned To Examiner
Status Date
2025-12-11
Filing Date
2025-12-11
Mark Drawing
3 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s)
Attorney Name
Statements
Indication of Colors claimed
Color is not claimed as a feature of the mark.
Description of Mark
The mark consists of the words SMART PLAY with the "A" in SMART having four curved stripes stretching horizontally across the "A", a bullseye below the "A" in SMART and above the "L" in PLAY with six dots to the right of the bullseye and seven dots to the left of the bullseye with five of the dots going down vertically to the left side of the "P" in PLAY.
Goods and Services
Downloadable and recorded content; Software; Computers and computer hardware; Teaching and instructional apparatus and instruments; Battery chargers; Batteries; Information technology and audio-visual, multimedia and photographic devices; Measuring, detecting, monitoring and controlling devices; Apparatus, instruments and cables for electricity
Goods and Services
Printed matter, and stationery and educational supplies; Bags and articles for packaging, wrapping and storage, of paper, cardboard or plastics; instructional and teaching materials
Goods and Services
Clothing; footwear; headgear
Goods and Services
Toys, games, and playthings; Video game apparatus, arcade games, and amusement machines; Festive decorations, party novelties and artificial Christmas trees
Goods and Services
Education, entertainment and sport services; coaching; cultural activities; Entertainment information; education information
Classification Information
International Class
009 - Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus. - Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
US Class Codes
021, 023, 026, 036, 038
Class Status Code
6 - Active
Class Status Date
2025-12-11
Primary Code
009
International Class
016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks. - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks.
US Class Codes
002, 005, 022, 023, 029, 037, 038, 050
Class Status Code
6 - Active
Class Status Date
2025-12-11
Primary Code
016
International Class
025 - Clothing, footwear, headgear. - Clothing, footwear, headgear.
US Class Codes
022, 039
Class Status Code
6 - Active
Class Status Date
2025-12-11
Primary Code
025
International Class
028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes
022, 023, 038, 050
Class Status Code
6 - Active
Class Status Date
2025-12-11
Primary Code
028
International Class
041 - Education; providing of training; entertainment; sporting and cultural activities. - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes
100, 101, 107
Class Status Code
6 - Active
Class Status Date
2025-12-11
Primary Code
041
Current Trademark Owners
Party Name
Party Type
10 - Original Applicant
Legal Entity Type
99
Address
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Correspondences
Name
Mary Mazzello Kirkland & Ellis LLP
Address
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Trademark Events
| Event Date | Event Description |
| 2025-12-11 | NEW APPLICATION ENTERED |
| 2025-12-11 | APPLICATION FILING RECEIPT MAILED |
