The mark consists of The trademark consists of the stylized wording “Cinna Cup”, with “Cinna” appearing in white cursive letters outlined in bright pink and shadowed in light blue above the bold word “CUP” in uppercase bright pink block letters outlined in white and shadowed in light blue; the letter “U” contains a smiling cinnamon roll character with a white frosted top, an orange-brown base, and pink eyes and mouth; the entire design is encircled by a hand-drawn yellow circular brushstroke.