Advertising agency services featuring the use of a proprietary data platform for managing and optimizing client campaigns; Data processing services in the nature of audience data segmentation and onboarding, namely, matching customer data across online and offline channels for targeted advertising purposes; Advertising services, namely, providing audience data segments for use in digital advertising campaigns; Market analysis and research services, namely, customer targeting and look-alike modeling using audience data for others; Advertising services, namely, distribution of targeted data segments to clients for campaign enhancement; Business data analysis, compilation and provision of business and consumer data for commercial purposes in the field of marketing and advertising; Marketing services, namely, promoting goods and services of others through the provision of customized audience segments

Transmission and distribution of audience data segments to demand-side platforms (DSPs) and client systems for use in advertising campaigns; Electronic transmission of customer and audience data for marketing and advertising purposes