The mark consists of The mark consists of the coined word AIVI presented as small letters in stylistic font as shown wherein two horizontally aligned diamond shapes positioned over the first stylistic letter “i” represent that letter’s dot and one diamond shape positioned over the second stylistic letter “i” represents that letter’s dot. The bowl of the letter “a” is not closed but instead has a decorative curved swash extending from near the top of that letter’s spine to past the bottom serif of the first letter “i.” The upper end of each letter “i” and the letter v's left arm all have a curved terminus extending towards the stylistic letter “a.” The curved terminus of the second letter “i” adjoins the terminus of the letter’s V’s right arm. The word "collections" in non-stylistic font is centered under the letters "v" and the second letter "i" of the stylistic word "aivi.".