Animated cartoons; computer software concerned with children's education and entertainment; electronic publications; electronic colouring books and posters; downloadable mobile applications featuring interactive stories, games and educational activities for children; audio books; downloadable digital publications for children; motion picture films and animated cartoons featuring children’s characters and stories; software for hand-held electronic games apparatus.

Books; activity books; cartoons; colouring books; drawing books, pads, pens and pen sets; note books and pads; printed publications and printed matter; stationery.

Toys, games and playthings; fantasy character toys; educational toys; puzzles; games; plush toys; toy figures; costumes being children's playthings; hand-held electronic games apparatus; bath play sets; electric computer games adapted for use with video apparatus or television receivers.

Television broadcasting; transmission of radio and television programs; streaming of audio, visual and audiovisual material via the internet and other communications networks; broadcasting services for children's content; provision of access to digital platforms for the transmission and sharing of children's stories and educational media; electronic transmission of e-books, audio books, and educational media for children; information, advisory and consultancy services relating to all the aforesaid services.

Entertainment; television entertainment; on-line entertainment; electronic games services provided by means of the Internet; the provision of on-line electronic publications; providing on-line electronic publications of books including via the Internet and wireless devices; book publishing; children's entertainment and education services; electronic games provided via the Internet; electronic publication services; fan clubs; film production; live performances and personal appearances by a costumed character; organisation of competitions; provision of on-line information relating to entertainment and/or education; television programme production; provision of non-downloadable electronic publications, digital media and recordings of magazines, books, journals and printed matter, all relating to children's books and publishing of children's books; internet entertainment services; provision of non-downloadable computer games and educational computer games; computer assisted education and training services relating to children's books and publishing of children's books; providing online and non-downloadable interactive stories, games and educational content for children; production and distribution of children's television programmes, films and animations; providing non-downloadable audio books and e-books; online storytelling services; provision of information relating to children's entertainment and education via a website or digital platform; information, advisory and consultancy services relating to all the aforesaid services.