The mark consists of a stylized anthropomorphic corn dog character wearing a cowboy hat, a sleeveless vest, gloves, and cowboy boots. The corn dog has a smiling face with expressive eyebrows, eyes, and a mouth. One hand is placed on its hip and the other is raised in a waving gesture. The vest features a circular badge with the number 7 on the right side of the character’s chest. The character’s body is textured with small dots on the left side and a central squiggle line down the front, resembling mustard.