The mark consists of The mark consists of the stylized word "Rooterra" in a dark olive green color. The font is a custom serif typeface with unique flourishes. The first letter "R" features an extended curved tail that swoops below the rest of the word, giving it a root-like appearance. The letter "t" in the middle of the word includes a leaf-shaped design element above its crossbar, colored in a warm earthy orange, evoking natural and organic imagery. Beneath the word "Rooterra" is the tagline “INNER BLOOM” in uppercase sans-serif lettering. The color of the tagline is the same warm earthy orange as the leaf above the "t", providing visual harmony and emphasizing growth and vitality. The combination of colors—dark olive green and earthy orange—conveys a natural, organic, and grounded identity. The use of a leaf element and flowing typographic details reinforces themes of nature, inner growth, sustainability, and wellness.