The mark consists of The image shows 3 peppers, one green, one red, and another yellow. There is an additional red one that is more lifelike and appears to have a mouth catching on fire. All the peppers also have a fire lighting underneath them to indicate their level of spiciness. It further includes the lettering of "Hot Pepper" to show what the item being packaged is. Then of course it has the name of the salsa: "Ingue-zu," with an add-on of the word "peppers" to show what is being packaged/sold.