Providing on-line non-downloadable software for generating, managing, and executing marketing workflows using artificial intelligence; Software as a service (SAAS) services featuring software for automating research, campaign planning, content ideation, audience analysis, and performance tracking; Software as a service (SAAS) services featuring software for generating insights from internal content and communications to support marketing decisions; Software as a service (SAAS) services featuring software for autonomously creating and optimizing campaign workflows based on user-provided company data; Software as a service (SAAS) services featuring software for streamlining collaboration, reducing manual tasks, and enabling autonomous campaign execution.