The mark consists of The mark consists of a lined hand holding a wine glass with 2 crescent shaped lines on each side of the glass. The crescent shaped lines indicate and emphasize movement of the glass, as if in a swirling motion in a slightly angled position. The style of the word ''SWIG'' is similar to the icon line work of the hand holding the glass, having visible breaks in the lines throughout. The style of the ampersand "&" and the word "Swallow" are in bold thick cursive font. The color of the icon and the words "& Swallow" is a grayish teal, and the word "SWIG" is a caramel color..