The mark consists of The mark consists of the wording "LYNNIE LOU'S" in pink stylized lettering inside a banner which is in shades of blue and outlined in white, above the wording "ICE CREAM" in white lettering with a black shadow outline. Above the wording is a design of a humanized ice cream cone with white shoes outlined in black, black legs, tan ice cream cone lined in black, black arms, white gloves outlined in black, a smiling face with black and white eyes, black freckles, black nose, black mouth, and a pink and black tongue. The humanized ice cream cone is licking its lips, with one hand on its hip and one hand with a thumbs up. Behind the ice cream cone design is inside a white circle border with black shadowing, with a blue background and designs of daisies which are white and yellow with green stems, white bubbles and blue stars..