The mark consists of "Mimi's" in a serif font with the end letters "M" and "s" extending below the rest of the word, "HOUSE" in a smaller all-capitalized serif font centered below "Mimi's" and between the extending lower portions of the end letters "M" and "s", with a pair of abstract trees with abstract leaves on either side of four squares arranged in a two-by-two matrix, the abstract trees and boxes disposed above the letters "imi", and a phrase "YOUR LIFE YOUR HOME", with a graphical element between "LIFE" and "YOUR", in all capitalized san serif font centered below the word "HOUSE".