The mark consists of the text NMK in big lettering, with a silhouette layer slightly offset containing the same lettering, NMK. Within each of these letters contains an image of a child. Underneath the letters appears the text NOBLE&MEANINGFULKIDS. Underneath that appears the words ABA THERAPY LLC. AT the very top left, and slightly above the N, in NMK, appears a slightly tilted crown, with another silhouette of a crown behind it, and slightly off-centered.