Dental and orthodontic appliance cleaning kits comprising cleansing preparations, cleaning solutions, cleaning foam, cleaning gel, sanitary disinfecting preparations, and containers for mixing and soaking; Toothpaste, cosmetic tooth whitening preparations; non-medicated mouthwash and mouth rinses; anti-cavity dental rinse for non-medical purposes; cleansing preparations for dentures, mouth guards, retainers, removable braces, aligners and other orthodontic appliances; cleaning solutions for dental ultrasonic sterilization apparatus; cleaning solutions for use in dental and orthodontic disinfecting apparatus; dental and orthodontic appliance cleaning kits for dental and orthodontic appliances comprised of dentifrices and cleaning solutions, and also including brushes and floss

Medicated topical fluoride gels for application to the teeth; anti-cavity dental coating preparations containing fluoride; antibacterial oral spray; disinfectants, sanitary sterilizing preparations, and all-purpose sanitary disinfecting preparations for cleaning dental apparatus; medicated mouthwash and rinses, tooth and gum pain gel

Computer software, namely, downloadable digital imaging software used to depict tooth and jaw movement and proposed treatment plans; recorded computer software for use in the fields of dentistry and orthodontia for diagnosis and treatment of patients, for depicting tooth movement and creating proposed treatment plans, for providing 3D images of dentition, and for processing and displaying captured medical and dental images; downloadable computer software used to provide, track and modify proposed courses of orthodontic treatment and patient data related thereto; downloadable software for diagnosing and treating cranio-facial, medical, oral, and dental health conditions; downloadable software for providing treatments for cranio-facial, medical, oral, and dental health conditions; downloadable software for planning and tracking treatments for cranio-facial, medical, oral, and dental health conditions; downloadable computer software for dental professionals for use in evaluation of individual dentition and for planning orthodontic treatments and for use in restorative dentistry, in the preparation and fitting of crowns and bridges, and in restorative dental treatment; downloadable computer scanning software for use in capturing digital images via intra-oral scanning cameras; downloadable digital dental impression software for capturing and providing digital images of dental impressions; downloadable computer-aided modeling software used to prepare 3D digital models of teeth and jaws; computer software, namely, downloadable software applications for use on mobile internet devices for use in creation of individually customized courses of dental and orthodontic treatment; telemedicine systems consisting of recorded computer software, computer hardware, and intra-oral scanning cameras used for dental and orthodontic digital image capture, storage, retrieval and transmission over telecommunications media; computer workstations primarily comprised of recorded computer software and a computer monitor for processing and displaying captured dental and orthodontic images for purposes of design of orthodontic appliances and dental prosthetics and monitoring patient treatments; downloadable computer software that provides real-time dental treatment planning by presenting it in an easy-to-understand user interface; downloadable computer software to allow customers to upload digital dental images; downloadable computer software for manipulating digital images uploaded by customers; downloadable marketing outreach and consumer engagement software that enables users to upload digital images

dental surgical apparatus and instruments; prostheses, instruments and appliances; specially designed containers for the storage, cleaning and transportation of orthodontic appliances; dental tools namely, dental burrs, pliers, drills, polishing wheels, burs, incremental thickness gauges, dispensing guns, bite trays, picks, clips and dental mirrors; dental attachments in the nature of devices for connecting one or more teeth, tooth roots or implants to a dental prostheses or orthodontic appliances, retainers, pontics and prosthetic instruments for dental purposes; parts and fittings for all the aforesaid goods; orthodontic machines and instruments for dental purposes; digital orthodontic scanning equipment namely, dental intra-oral cameras; scanning cameras for capturing dental and orthodontic images; digital impression systems consisting of computer software and computer hardware, namely, central processing units, memory storage drive monitors and intra-oral scanners used for 3-dimensional digital image capture for use in the field of orthodontics

Retail store services featuring dental supplies; online retail store services featuring dental supplies; retail store services featuring dental apparatus and instruments; wholesale and retail store services featuring products for use in the dental field; administration of customer loyalty programs in the dental industry and providing incentive awards programs for promoting customer loyalty in the dental industry; business consulting services in the fields of dental and orthodontic practice development; provision of information to consumers regarding the selection of dental and orthodontic treatment products and items to be purchased

Custom manufacture of orthodontic appliances; custom manufacture of dental apparatus for treating cranio-facial, medical, oral, and dental health conditions; dental laboratories; dental technician services

Educational services, namely, seminars, symposiums in the nature of in-person conferences and courses, online conferences and courses, seminars and workshops in the field of dentistry and in the fields of diagnosing and treating cranio-facial, medical, oral, and dental health conditions; organization of training seminars, conferences, programs, and providing training and courses of instruction, online training, and webinars, in the fields of dentistry and orthodontia, in the fields of diagnosing and treating cranio-facial, medical, oral, and dental health conditions, and in the fields of business management and business development for dentists and orthodontists

Online, non-downloadable computer software for use in creation of individually customized courses of dental and orthodontic treatment; online non-downloadable software for use in diagnosing and treating cranio-facial, medical, oral, and dental health conditions; online non-downloadable software for providing treatments for cranio-facial, medical, oral, and dental health conditions; online non-downloadable software for planning and tracking treatments for cranio-facial, medical, oral, and dental health conditions

Dentistry, orthodontic services; clinical consultation services diagnosing and treating cranio-facial, medical, oral, and dental health conditions; clinical consultation services providing treatments for cranio-facial, medical, oral, and dental health conditions; planning and tracking treatments for cranio-facial, medical, oral, and dental health conditions; dental, orthodontic, periodontic, endodontic and paedodontic services and treatments; design and creation of orthodontic treatment plans for individuals; consulting services in the fields of dental and orthodontic treatment and clinical dental and orthodontic practice consultation services; advisory services in the fields of dentistry and orthodontia and the provision of information relating to dental and orthodontic treatment techniques; providing information concerning the use of dental and orthodontic treatment materials and products by means of a web site; advisory and consultancy services relating to orthodontics, endodontics, paedodontics, periodontics, and restorative dental treatment services, including the provision of such services online via the Internet or extranets