The mark consists of three lines of text. The top line is comprised of the word "premium," the symbol "+" and the phrase "worth it." The words are slightly smaller in size than the "+" symbol and are red. The "+" symbol is green. The middle line is comprised of the phrase "straw" in block letters in the color red. The letter "A" in the top line includes a design suggestive of the stem of a strawberry and the design is in the color green. The bottom line is comprised of the phrase "bella" written in cursive. The letters on the bottom line are in the color green. The second line has breaks between some of the letters like a stencil font. The letters "b" and "l" in the bottom line overlap the letters "t," "r," and "a" in the middle line. The white in the drawing represents background and is not part of the mark.