The mark consists of THE STYLIZED WORDING, PLACED ON SEVERAL LINES, "CONTRATTO BITTER ANTICA RICETTA DAL 1933 LIQUEUR PRODUCT OF ITALY CASA FONDATA NEL 1867 ALC. 22% BY VOL'. ON THE FIRST LINE, WHITE-COLOURED WORDING "CONTRATTO", PARTIALLY COINCIDING WITH THE APPLICANT'S NAME, PLACED BETWEEN TWO HORIZONTAL DARK YELLOW SEGMENTS OF EQUAL SIZE. BELOW, IN A CENTRAL POSITION, LARGER WORDING "BITTER" IN DARK YELLOW AND ORANGE. LOWER PART OF THE LETTER 'T' PARTIALLY HIDDEN BY THE HAND OF A SMILING RED-HAIRED WOMAN HOLDING A GLASS AND WITH THE OTHER HAND HOLDING TWO BOTTLES. THE WOMAN IS BAREFOOT, DRESSED IN A LIGHT, SOFT PALE PINK DRESS, WITH A PINK AND ORANGE SCARF LOOSELY KNOTTED AROUND HER NECK, ONE LEG BENT TOWARDS THE BUST. WHITE WORDING "ANTICA RICETTA DAL 1933" SET BETWEEN TWO WITHE FIVE-POINTED STARS, INSIDE A RED AND BLACK, IN THE VISIBLE BACK PART, RIBBON-LIKE IMAGE WITH FOLDED TIPS ON THE OUTER SIDES AND A WHITE LINE ALONG ITS PERIMETER, PARTLY OVERLAPPING ON THE IMAGE OF THE WOMAN. BELOW, ON THE RIGHT, YELLOW-COLOURED WORDING 'LIQUEUR". BELOW, SMALLER AND YELLOW WORDING "PRODUCT OF ITALY". AT THE BOTTOM, ON THE LEFT CORNER, YELLOW WORDING "CASA FONDATA NEL 1867", AND ON THE RIGHT CORNER, YELLOW WORDING "ALC. 22% BY VOL". IMAGES AND LETTERING ON A BACKGROUND OF ALTERNATING CONCENTRIC BLUE AND LIGHT BLUE SEGMENTS.