Retail bookstore services and online retail bookstore services featuring fiction and non-fiction books on a variety of subjects, magazines, newspapers, stationery, greeting cards, calendars, general giftware items, school and office supplies, and toys and games; online retail bookstore services featuring books, e-books, and electronic books; retail and online retail bookstore services featuring downloadable and non-downloadable electronic books, classic books, fiction books, non-fiction books, and books on a variety of topics and subjects; providing a web site featuring recommendations of books and electronic books for users validated by the inputted preferences and social network of the user for commercial purposes; providing a web site featuring personalized recommendations for users on books, electronic books, authors, book subject matter, and book genres all for commercial purposes; promoting the goods of others by providing a website featuring discounts, coupons, rebates, vouchers and special offers on books and electronic books; providing consumer purchasing and sales information on new books and new electronic book releases; advertising services, namely, promoting the books of others in the fields of books, classic books, fiction books, non-fiction books, and books on a variety of topics and subjects by means of news regarding the same