The mark consists of BasepointWealth as one word, the uppercase "B" appearing in white with a blue line running vertically inside the stem and inside both lobes. The lowercase letters "asepoint" are blue, with uppercase "W" and lowercase "ealth" appearing in gray. The "B" sits inside a blue box to the right of a white line running vertically beside the "B" from the top of the box to the bottom of the box, which extends below the "B". A white horizonal line intersects with the vertical line below the "B" and there is a white circle where the lines intersect, with blue appearing inside the right curve of the circle. The horizontal line continues below "asepointWealth" in blue.