The mark consists of a white circle outlined in black, within which is a further outline of the circle in black, with half-circle notches appearing at the top and bottom of the interior circular outline, with the stylized letter "M" appearing in the middle of the circle in black with a gold shading of the letter "M," with another interior black circular outline around the letter "M" with horizontal gold lines appearing in the interior circle around the letter "M," and the stylized word MONARCH appearing in black arched above the letter "M" with three black dots arched to the left of the word MONARCH and three black dots arched to the right of the word MONARCH, with the stylized words DISTILLING CO. in black arched beneath the letter "M" with one black dot to the left of the words DISTILLING CO. and one black dot to the right of the words DISTILLING CO., and horizontal lines in the left and the right of the interior circle containing the words MONARCH DISTILLING CO. which divide the top and bottom of such interior circle.