The mark consists of the stylized wording "THE BUTCHER & THE BURGER" "CHI" and "USA" as well as the stylized depictions of a cow, pig, chicken, fish, cheeseburger, knife, cleaver, wheat stalk, and butcher. The wording "BUTCHER" "&" "CHI" and "USA" as well as the depiction of the pig, chicken, fish, cheeseburger, wheat stalk, cleaver and knife are surrounded by a rectangle with angled corners. The rectangle is divided by a ribbon containing the wording "THE BURGER" and having two rolled ends, inside which the left one appears the depiction of the face of a butcher and inside which the right one appears the depiction of the head of a cow. Above the ribbon appears the depiction of a pig, chicken and fish each of which is separated by a vertical line. Below the pig, chicken and fish is the wording "BUTCHER". Below the wording "BUTCHER" appears the "&" with a stylized stalk of wheat on either side. Below the ribbon appears the wording "CHI" and "USA" which are separated by the depiction of a cheeseburger appearing above the depiction of a crossed knife and cleaver with a diamond on either side.