The mark consists of The mark consists of the words JAMAICANOMICS and Invest in Brand Jamaica, written in all capital letters across the surface of a black-colored map of the Island Jamaica. The word JAMAICANOMICS is written first, in all caps in the colors green and yellow, with the top half of all the letters in JAMAICANOMICS colored yellow, and the bottom half of all the letters in JAMAICANOMICS colored green. The letter "S" of JAMAICANOMICS is replaced with a variation of the dollar sign "$" where the vertical bar of the dollar sign does not run through the center of the "S" and only appears at the top and bottom ends of the "S". The words INVEST IN BRAND JAMAICA are written in a white space directly underneath the word JAMAICANOMICS. The words INVEST IN BRAND JAMAICA are written in alternating colors of yellow and green. The word INVEST is written in yellow, the word IN is written in green, the word BRAND is written in yellow and the word JAMAICA is written in green.