Retail store services in virtual goods, namely, avatars, skins, emoticons, trading cards, digital collectibles, cars, sporting equipment, clothing, games, toys, souvenirs, printed matter, books, protective helmets for sports, cellular telephone covers, magnets, anti-glare glasses, protection goggles, sunglasses, clothing for protection against accidents, vehicle equipment, tyres for vehicles, hand held tools, footwear, headwear, bags, backpacks, masks, wallets, umbrellas, headsets, keyrings, posters, tickets, paintings, sculptures, trophies, flags, electronic products, jewellery, toiletries, perfume, containers for food, containers for beverages, bottles, watches, clocks, computer monitors, chairs, signage, solvents, paraffin, waxes, bitumen and gasoline, interactive educational and entertainment products and computer games, authenticated by non-fungible tokens for use online, in online virtual worlds, virtual, augmented and mixed reality environments; Providing an online marketplace for buyers and sellers of cryptocurrency, meta tokens, digital collectibles, crypto-collectibles and non-fungible tokens to undertake transactions; Presentation of goods on all communications media for retail purposes; Providing an online marketplace for buyers and sellers of downloadable and non-downloadable artwork, text, interactive media, information, photos, images, videos, video clips, visual effects, recorded footage, highlights, music, data and digital files authenticated by non-fungible tokens; Online retail store services featuring virtual reality, mixed reality and augmented reality hardware and software; Promotion of goods and services through sponsorship of entertainment, cultural and sporting events, in the interactive entertainment, digital collectibles, virtual reality, consumer electronics and video game entertainment industries; Organizing and conducting events, exhibitions, and conferences for commercial purposes in the interactive entertainment, digital collectibles, virtual reality, consumer electronics and video game entertainment industries; Advertising and promotion of sports and entertainment events online, in online virtual worlds, virtual, augmented and mixed reality environments; Advertising and promotion of third parties through adverts (sponsors) online, in online virtual worlds, virtual, augmented and mixed reality environments; Providing advertisings space in an online socially interactive digital environment for the advertisement of the goods and services of others; Rental of advertising space and dissemination of advertising material online, in virtual worlds, virtual, augmented and mixed reality environments; Advertising, marketing and commercial consultancy in the field of blockchain technology, cryptocurrency and non-fungible tokens; Compilation and analysis of business data in the field of blockchain technology, cryptocurrency and non-fungible tokens; Business intermediary services in the nature of facilitating the exchange and sale of services and products of third parties online, in online virtual worlds, and virtual, augmented and mixed reality environments; organisation and management of customer loyalty programs that include access to virtual exhibitions, concerts, sporting events, motor sports events, training workshops and conferences; Providing incentive award programs for customers and members through issuance and processing of loyalty points for purchase of a company's goods and services; Providing business news and commentary in the field of blockchain technology and cryptocurrency