cups, mugs, tumblers, milk, milk products, milk-based beverages containing coffee; fruit, yogurt, salads, coffee, coffee extracts, coffee based preparations, coffee substitutes, coffee substitute extracts, coffee pods, coffee bags, coffee beans, coffee capsules, coffee aromas, coffee mixes, coffee concentrates, soluble coffee, coffee beverages, coffee-based beverages, coffee-based iced beverages, coffee substitutes, tea, tea extracts, tea-based preparations, cocoa, preparations based on cocoa, chocolate, chocolate products, confectionery products, sweets, sugar, natural sweeteners, baked goods, sandwiches, mineral waters, aerated waters, non-alcoholic beverages, fruit beverages, fruit juices, syrups for making beverages, preparations for making beverages; franchise services, namely, offering business management assistance in the establishment and operation of coffee shops, restaurants and hotels; retail store services featuring food and beverages, online retail store services featuring coffee and related goods, drive-through retail store services featuring food and beverages, hotel accommodation services; reservation of hotel rooms for travelers and visitors; restaurant, coffee shop, bar, cafeteria, and catering services