The mark consists of the word CRUNCH in three-dimensional block letters with the front face of each letter in cream, with the C have a blue back with an orange C drawn on the face of the C block letter, the R having a grey back with a clay colored R drawn on the face of the R block letter, the U having a dark brown back with a dark brown U drawn on the face of the U block letter, the N having a light brown back with a light brown N drawn on the face of the N block letter, the C having a clay colored back with a black C drawn on the face of the C block letter, the H having an orange back with a black H drawn on the face of the H block letter, with the words LOADED NACHOS underneath in cream capital letters, with a triangle behind the words with an orange border. The black background is to show contrast and is not part of the mark as shown.