Platform as a service (PAAS) featuring computer software platforms for social networking, managing social networking content, creating a virtual community, and transmission of images, audio-visual and video content, photographs, videos, data, text, messages, advertisements, media advertising communications and information all targeted towards food, restaurants, chefs, and people interested in food; Providing on-line non-downloadable software for uploading, downloading, archiving, enabling transmission of, and sharing images, audio-visual and video content and associated text and data all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; for streaming multimedia entertainment content all targeted towards food, restaurants, chefs, and people interested in food; Providing on-line non-downloadable software for streaming multimedia entertainment content targeted towards food, restaurants, chefs, and people interested in food; providing on-line non-downloadable software for creating and maintaining an online presence for individuals, groups, companies, and brands, all targeted towards food, restaurants, chefs, and people interested in food; providing online non-downloadable software for advertisers to communicate and interact with online communities, targeted towards food, restaurants, chefs, and people interested in food; Providing an on-line network environment featuring technology that enables users to share data in the field of food, restaurants, chefs, and people interested in food; Providing an on-line network environment that features technology that enables users to share data; Providing temporary use of a non-downloadable web application for social networking, creating a virtual community, and transmission of virtual content and data all targeted towards food, restaurants, chefs, and people interested in food; Providing temporary use of a web-based software application for social networking, creating a virtual community, and transmission of virtual content and data all targeted towards food, restaurants, chefs, and people interested in food