Advertising, marketing, and promoting the goods and services of others via blockchain technology; On-line retail store services featuring physical and virtual merchandise for use by members of an online community in connection with a designated website featuring fictional characters; Promoting and marketing the goods and services of others by incentive award programs using cryptocurrency, non-fungible tokens (NFTs), virtual tokens or virtual goods supported by blockchain technology; Promoting the goods and services of others by means of a preferred customer program featuring real world and virtual products, services and experiences for real world and virtual, hybrid and extended environments with blockchain technology; Provision of an online marketplace for buyers and sellers of downloadable digital art images authenticated by non-fungible tokens (NFTs); Provision of an online marketplace for buyers and sellers of downloadable digital virtual goods, namely, for luxury lifestyle, nutritional supplements, food, sports, fitness, travel, beauty, fashion, health and wellness products authenticated by non-fungible tokens (NFTs); Shoppers' guide information; Promoting awareness of charitable giving