Providing temporary use of online non-downloadable software to store, view, manage, track and report data for monitoring and analysis of online, social media, and customer feedback preference, expectation and experiential data; software as a service (SAAS) services featuring software for compiling, organizing, analyzing, and evaluating data and information, and for providing reports in the fields of business performance and valuation, business management, new business formation, new venture formation, business investment, business financial performance, market trends and financial investment, and for providing reports and recommendations to others regarding same; software as a service (SAAS) services featuring software for monitoring and reporting on business performance and evaluation data, business management, new business formation, new venture formation, business investment, business financial performance and financial investment for others in real-time; software as a service (SAAS) services featuring software for compiling, organizing, analyzing, and evaluating data and information regarding market, product and service segments