Promoting sports competitions and events of others; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with boxing events; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with mixed martial arts events; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with an awards program, a sports competition and sporting activities; Promoting the interests of people involved and concerned with youth sports; Promoting boxing competitions for others; Promoting mixed martial arts competitions for others; Promoting boxing athletes for others; Promoting mixed martial arts athletes for others; Promotion of goods and services through sponsorship of sports events; Promotional advertising of products and services of third parties through sponsoring arrangements and license agreements relating to boxing events; Promotional advertising of products and services of third parties through sponsoring arrangements and license agreements relating to mixed martial arts events; Promotional advertising of products and services of third parties through sponsoring arrangements and license agreements relating to boxing athletes; Promotional advertising of products and services of third parties through sponsoring arrangements and license agreements relating to mixed martial arts athletes; Advertising, including promotion of products and services of third parties through sponsoring arrangements and licence agreements relating to international sports' events