The mark consists of the literal element "VITALIA POULTRY GUT INTEGRITY EXPERT ADVANTAGE", which is positioned inside of a hexagonal-shaped figure. There is circular-shaped figure inside and at the top of the hexagon, which contains a chicken facing towards the right. There is a band encircling the circular-shaped figure. There are two stars below and to the left of the circle and two stars below and to the right of the circle. Below the stars is a narrow, horizontal bar with the the word "VITALIA" positioned beneath the bar. Below "VITALIA" is the literal element "POULTRY GUT INTEGRITY", and there is one short horizontal bar to the left and one short bar to the right of this literal element. Beneath "POULTRY GUT INTEGRITY" is the literal element "EXPERT ADVANTAGE", and there is a five-point star beneath "EXPERT ADVANTAGE". There are two horizontal bars of different lengths to the upper right and upper left sides of the star. All of the literal elements are presented in upper case lettering, and the hexagon is outlined with two bands of different thickness, which also form hexagons.