The mark consists of There are three lines of text centered in the middle of two full circles, one purple and one orange. On the upper left and bottom right of the circles are two purple crescents and to the right of the circles is an orange crescent as well as a orange crescent to the left of the circles. The first line of text contains the words I Am She in font style Beauty Salon Script ,with the first letter of each word capitalized on the first line; the second line of text consists of the words BECOMING A, font style Alegreya Sans SC Bold, with all letters capitalized, and on the third and final line of text are the words Better Me, font style Beauty Salon Script, with the first letter of each word capitalized.