The mark consists of the literal element "VETERINARY VISION CENTER" features in a grey stylized font, centered in the bottom portion of the mark, with the literal elements of two "V"'s featured stacked in the top portion of the mark, and a literal element of "C" stylized and set to the right of the stacked literary element of "V"'s, set above the bottom literary element "VETERINARY VISION CENTER", all against a solid white background; the "C" is stylized in black with the portion overlapping the larger, grey "V" being purple with white dashes throughout the upper portion of the literary element "C", further within the literal element "C" is a stylized image of an animal eye, containing the colors black, white, and purple.