The mark consists of CHF Care, PLLC offers a unique approach to managing patients with this condition. In addition to operating a specialty care practice directly caring for patients, we also provide consulting services to hospitals and skilled nursing facilities helping them design and build high reliability care delivery programs for heart failure which can be scaled to deliver better care and better outcomes. We use a proprietary process-oriented approach which uniquely engages both patients and healthcare providers resulting in care that is more beneficial, effective, timely, targeted, and reliable. This is a shorthand representation of the business entity name. Similar to the logo, this shorthand for the company name will serve as an alias and will be used for business communications and affixed to products and advertisements associated with our brand. This shorthand version of our business entity will communicate to customers the essence of our business and represent the quality customers can expect.