(Based on 44(d) Priority Application) (Based on Intent to Use) Downloadable computer software featuring technology for the display, access, and management of consumer data, loyalty rewards, discounts and rebates; downloadable computer application software for mobile phones, smart phones, mobile devices, portable media players, handheld computers, portable computers, tablet computers, and handheld digital electronic devices that enables users to access, administer loyalty rewards, rebates and discounts

(Based on 44(d) Priority Application) (Based on Intent to Use) Advertising, namely, promoting the goods and services of others by means of a point accumulation program with points used for discounts on future purchases of those goods and services; providing, arranging, and conducting incentive award programs to promote the use of alternative transportation and decreasing traffic congestion; providing, arranging, and conducting discount programs, namely, administration of a discount program for enabling participants to obtain discounts on the cost of goods and services; membership rewards programs in the nature of administration of a discount program for enabling participants to obtain discounts on goods and services; providing incentive award programs for customers through issuance and processing of loyalty points for purchase of a company's goods and services; providing a website featuring information about discount and rewards programs to promote the use of alternative transportation and decreasing traffic congestion

(Based on 44(d) Priority Application) (Based on Intent to Use) Providing a website featuring information about benefits of using alternative transportation, namely, reducing carbon emissions, reducing traffic congestion and reducing commute times; Providing information promoting awareness about benefits of using alternative transportation, namely, reducing carbon emissions, reducing traffic congestion and reducing commute times

(Based on 44(d) Priority Application) (Based on Intent to Use) Providing temporary use of non-downloadable software for viewing and managing consumer data including data regarding user rides and reward program benefits; providing temporary use of non-downloadable software for accessing reward program benefits; providing temporary use of non-downloadable software for users to participate in a loyalty program, access and manage user's loyalty account, and access rewards, discounts, rebates and promotions