The mark consists of the design of a bottle label which is rectangular in shape. The outer edge of the label is a black rectangular outline, next to which is an inner rectangular band in gradient shades of silver, next to which is a narrow rectangular band in black, next to which is a thin rectangular band in silver. Within the thin silver band is a shaded black rectangle. Within the black rectangle is the design of a shaded silver circle. Along the bottom of the shaded silver circle is a silver barrel with silver oak leaves reaching to the left and silver fir leaves reaching to the right. Inside the middle of the circle is the head of stag in gray. Above the head of the stag is a gray Latin cross that is radiating gray lines, on a black background. Below the leaves is a horizontal bar in gradients of silver that is curved at each end. Below the horizontal bar is the word "JÄGERMEISTER" in gray. Below the word "JÄGERMEISTER" is another horizontal bar in gradients of silver that is curved at each end. Below the second horizontal bar is the stacked wording "COLD BREW COFFEE" with the wording "COLD BREW" in white and the wording "COFFEE" in orange. Below the wording "COLD BREW COFFEE" is an orange horizontal line. Below the orange horizontal line is the wording "HERBAL LIQUEUR MADE WITH ARABICA COFFEE AND A HINT OF CACAO" in gray. Below the wording "HERBAL LIQUEUR MADE WITH ARABICA COFFEE AND A HINT OF CACAO" is another horizontal orange line. Below the second orange line is the wording "MASTERFULLY BLENDED IN GERMANY" in gray.