Retail stores and online retail store services in the fields of mattresses and sleep products; Retail store services and online retail store services featuring beds, bed sheets and linens, fitted bed sheet covers, bed flat sheets, duvet covers, pillow cases, blankets, mattresses, pillows, bolsters, feather beds, futon mattresses, mattress cushions, mattress foundations, mattress toppers, mattress protectors and box springs, pillows, blankets, throws, and rugs for travelling, sleeping bags in the nature of sheeting, sleeping bags for camping, sleeping bag liners, sleeping bag pads and sleeping mats, outdoor blankets, picnic blankets, camping pillows, outdoor pillows, hammocks, tents, tents for camping; Retail store services and online retail store services featuring luggage, handbags, toiletry cases sold empty, leather and textile shopping bags, all-purpose sports bags, tote bags, attache cases, briefcase-type portfolios, briefcases, make-up bags sold empty, suitcases, carry-on luggage, travel kits sold empty, back packs, book bags, waist packs, key cases, pocket wallets and school bags, bags for campers, bags for climbers, rucksacks, haversacks, beach bags, hunter's game bags, traveling trunks, garment bags for travel, hat boxes for travel, shoe bags for travel, credit card cases, business card cases, bill and card holders, checkbook holders and umbrellas; Retail store services and online retail store services featuring animal carriers, beds for household pets, and portable beds for pets; Retail store services and online retail store services featuring furniture and lamps; Retail store services and online retail store services featuring furniture, namely, chairs, beds, ottomans, tables, pillows, chair cushions, hassocks, lounge chairs, chaise lounges, sofas, sectionals, loveseats and individual add-on pieces for expanding sectionals; Retail store services and online retail store services featuring fitted fabric slipcovers for furniture, unfitted textile covers for sofas, sectionals, loveseats, chairs, beds, ottomans, tables, pillows, chair cushions, hassocks, lounge chairs, chaise lounges, beds for household pets, and portable beds for pets; Retail store services and online retail store services featuring computer hardware, computer networking hardware, computer software for mobile phones, tablets and other wireless devices, namely, software for use in recording, viewing, storing, sharing and analyzing online audio and video, computer hardware and software for monitoring sleep and managing sleeping environments, computer software for wireless data communication for receiving, processing, transmitting and displaying information relating to sleep data, including motion, position, breathing, heart rate, quality of sleep, and hours slept, software for managing information regarding tracking, compliance and motivation with a sleep schedule, multifunctional electronic devices for displaying, measuring, and uploading to the Internet information relating to sleep data, including motion, position, breathing, heart rate, quality of sleep, and hours slept; retail store services featuring computer software for use as an application programming interface (API) for sleep tracking and health monitoring; retail store services featuring electric or electronic sensors for motion, humidity, temperature, and light; Retail store services and online retail store services featuring computer software for home automation and home device integration namely, computer software for connecting, operating, integrating, controlling, and managing networked consumer electronic devices, home devices and lighting products via wireless networks, and computer software for wireless communication for voice, audio, video, and data transmission; Retail store services and online retail store services featuring downloadable mobile applications for sleep management, namely, software for monitoring and recording sleep patterns and events that affect sleep quality, generating soothing sounds and melodies to aid in sleep, and providing alarm clock functions; Retail store services and online retail store services featuring medical devices, namely, electronic devices and software for sensing and monitoring activity, sleep and other health indicators sold as a unit, portable and wearable medical apparatus for detecting physiological conditions, namely, sleep apnea and sleep disorders in a person, portable and wearable medical apparatus for detecting rapid eye movement and other physiological conditions in a sleeping person indicative of dreaming, blood pressure monitors, heart monitors, pulse rate monitors, oxygen monitors, sleep monitors for measuring movement, breathing, heart rate and sleep levels and respiration monitors, computer software for personal sleep information management