The mark consists of the word uuteki within a slightly tilted square made of dark blue and light blue colors; there is a curved white line underneath the word uuteki. The color(s) dark blue, light blue, and white is/are claimed as a feature of the mark. The mark consists of word uuteki (all lowercase) in white within the dark blue color. The letter "i" in uuteki uses a filled-in white heart instead of a "dot". There is a white, curved line underneath the word uuteki that also separates the dark blue color from the light blue color (the combination of the two blue colors make up the square).